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Inside the Business of Graphic Design: 60 Leaders Share Their Secrets of Success Paperback – September 1, 2002


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Inside the Business of Graphic Design: 60 Leaders Share Their Secrets of Success + The Creative Business Guide to Running a Graphic Design Business (Updated Edition)
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Product Details

  • Paperback: 312 pages
  • Publisher: Allworth Press; 1st edition (September 1, 2002)
  • Language: English
  • ISBN-10: 1581152574
  • ISBN-13: 978-1581152579
  • Product Dimensions: 0.6 x 5.9 x 8.9 inches
  • Shipping Weight: 14.1 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Best Sellers Rank: #1,246,568 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

Catharine Fishel has written numerous articles and books on today's design industry and culture. The author of Paper Graphics and Designing for Children, she lives in Morton, Illinois.

More About the Author

Catharine Fishel is a writer and editor specializing in design and related industries. She is the author of Paper Graphics and Minimal Graphics. She also works with Dynamic Graphics magazine and has written numerous books and articles on graphic design topics. She lives in Morton, Illinois.

Customer Reviews

4.2 out of 5 stars
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Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Lisa Jackson on August 2, 2007
Format: Paperback Verified Purchase
Some chapters I can apply to me. Most, I can't, although it is interesting reading material. (At least it's about graphic design!) Made for successful firms with partners and/or employees, which want to be even more successful, not for little tiny one-person companies like mine.
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1 of 1 people found the following review helpful By B. Switzer on September 18, 2007
Format: Paperback
This book is great because it is a collection of stories from other graphic design business owners. The book allows you to get an idea of how others run their business on specific topics. It was a required text for a college course. After reading a section and getting an understanding of different methods we were required to choose which method we liked most. This helped us build a business model based on successful methods.
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By Donald G. Rush on November 8, 2007
Format: Paperback
This book has inspirational stories from very well known designers. It would have been better if there were some examples of each designers work. It was an ok read. I don't regret buying it.
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0 of 1 people found the following review helpful By Dmitry Linkov on July 9, 2008
Format: Paperback
Book is full of real business stories, grouped in six different parts. Interesting thoughts and insights.
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3 of 10 people found the following review helpful By Craig Brimm, Culture Advertising Design on October 6, 2005
Format: Paperback
The Culture Advertising Design put'em on blast review. Don't sleep on this one. This book is packing! Chock full of guts might be one way to put it. The book is filled with the trials, tribulations and fables of the Demi-Gods of our industry. It reads like "designerati" pulp fiction, filled with slick tales of their heroics, be it hiring freshly caped side-kicks or wearing down seemingly villianous clients, they prevail not always unscathed but they did live to tell about it. This book could be helpful to most in-house and agency folk who want gain more perspective and a few less bruises in the advertising and design businesses.
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