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Inside Facebook [Kindle Edition]

Miguel Helft , Jessi Hempel
3.0 out of 5 stars  See all reviews (1 customer review)

Kindle Price: $1.99
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Book Description

On the eve of Facebook’s initial public offering, Fortune offers an in-depth look at how the social media juggernaut really operates, and how the IPO threatens to chip away at the offbeat culture that has made the company so successful thus far.

Product Details

  • File Size: 2270 KB
  • Print Length: 24 pages
  • Publisher: Time Home Entertainment (February 28, 2012)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B007FIQW4I
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #749,119 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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2 of 2 people found the following review helpful
3.0 out of 5 stars Superficial - March 11, 2012
Format:Kindle Edition
Nearly one in eight of the world's population uses Facebook, it has 3,200 employees, collects tolls for game-maker Zynga (but Zyynga is moving to create its own hosting platform, eliminating reliance on Facebook), and 2011 revenues of $3.7 billion. Zuckerberg retains 57% of voting control. Facebook is well-known for issues involving its providing overly free access to member information. The article reports on conflicts between Sheryl Sandberg vs. original Facebook leaders installed by Zuckerberg. Overall, this article is worthless.

Another article centers around 'Retail's New Radical' - Ron Johnson, formerly of Target, then Apple, and now J. C. Penney. So far he's simplified pricing by lowering overall prices and eliminating most sales - just 0.2% of sales had taken place at full price. Apple has $6,000 in annual sales per square foot, vs. $156 for Penney, $194 for Kohl, and $171 for Macy's. Penney's spent 7% of sales on 590 promotions in 2011. Johnson is reducing the number of items, and creating 100 or so discrete shops within each store. Its debt is now rated at 'junk' level. My opinion - Johnson is undoubtedly a very good manager; however, anyone thinking he will quickly revitalize J.C. Penney is sorely mistaken - Apple and Penney have nothing in common. Warren Buffett said it very well: 'When a management with a reputation for brilliance tackles a business with a reputation for poor fundamental economics, it is the reputation of the business that remains intact.'
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