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Inside Larry and Sergey's Brain Hardcover – September 17, 2009
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From Publishers Weekly
Top Customer Reviews
The title of my review refers to observations that Richard Brandt shares on Pages 175 and 176 when discussing Google's supernetwork and its significance (and potential vulnerability) as a competitive advantage. "Anyone who uses an application from Google is tapping into this incredible store of computing power. This is the main reason Google's competitors have such a hard time matching the company's capabilities. And it allows Google to enter any business that Larry, Sergey, or their ambitious team of computer scientists find interesting...Google is changing the rules of business, from news delivery to PC computing to books to watching video...And business that deals in the collection and dissemination of information is in danger of having its infrastructure collapse its feet like Wile E. Coyote standing on an overhanging cliff. Larry and Sergey move like roadrunners, charging ahead with their visionary plans, saying nothing about where they're headed, or why. There's a good reason for that. They often don't know where they're going until they get there.Read more ›
This book talks a lot about the business strategy and the future of the Internet, search and the potential impact on our lives, noting that experts say search is less than 5% solved. It adds that the linked connection to create a better search engineer that Larry and Sergey designed wasn't unique and they would have created some kind of business regardless.
The book goes through a lot of they key players and key events not only in the lives of the Google twins, but also in the evolution of what is becoming a key element in the lives of most humans on the planet -- the evolving Internet.
I like the detail and next to What Would Google Do, this is my favorite Google book. Good stuff.
Most Recent Customer Reviews
This book gives a good insight in the kitchen of Google. That's nice, but halfway the book irritation starts to grow. Read morePublished on May 1, 2011 by 2robertvb
First, let me say that I'm a huge fan of Google technology, Google culture and all things Google. But this book clearly doesn't deliver on its title. Read morePublished on November 26, 2010 by M. Danilov