From Publishers Weekly
In her first solo book, entrepreneur Switzer (co-author, with Jack Canfield, of The Success Principles) offers practical insights for business owners in a fast-paced text jam-packed with useful information and tricks of the marketing trade. Designed to bring in customers and cash, Switzer's guide builds on small business basics and provides authoritative strategy in an impressive number of areas: customers, joint-ventures, advertising, prospecting, sales, the internet, apprenticeships, negotiating deals and "earning extra income whenever you need it." Switzer is a firm believer in research, promoting the theory that the best marketing campaigns gather as much knowledge as possible about potential customers-their problems, needs and goals-in order to avoid the "customer complaints, returns, and refunds" generated by "selling prospects something they don't need." Packed with advice on everything from "Writing ads that make the phone ring" to "Launching a viral report" to "Going into business with the boss," as well as endorsements from Switzer's satisfied advisees, this book is a valuable resource for anyone who owns a small business or is interested in making some extra money; media-savvy consumers may also find this book useful in navigating the marketing forces that bombard them daily.
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From the Back Cover
“You have a choice. You can spend 10 million dollars or 10 lifetimes to learn this rare information . . . or you can read this book. Every single thing you need is in it.”-T. Harv Eker, #1 New York Times Bestselling Author of Secrets of the Millionaire Mind
“Brilliantly simple and masterfully explained, the Instant Income formula can add substantial new cash flow to anyone's financial future. If you are looking to finish rich in your business, stop what you are doing and read Janet Switzer's revolutionary new book.”-David Bach, #1 New York Times bestselling author of The Automatic Millionaire
“In just 20 minutes on a Tuesday evening, Janet Switzer gave me a complete strategy for boosting my company's revenue. By Thursday afternoon, we had brought in an extra $332,650. Improve your own finances by reading this amazing book. Then buy copies for all your friends. The Instant Income system works so well, the results will take your breath away.”-Les Brown, legendary motivational speaker, talk-show host, and bestselling author of Live Your Dreams
“Lots of books will tell you how to invest your money. Instant Income tells you where to get the money in the first place. Janet Switzer's well-written guide truly delivers the first part of the wealth-building equation.”-Brian Tracy, bestselling author of The Way To Wealth and Getting Rich Your Own Way
“Everyone would like to have instant wealth, instant riches and instant success. Now Janet Switzer shows you exactly how to do it in the clearest, most step-by-step method ever.”-Mark Victor Hansen, cofounder of the Chicken Soup for the Soul® series
INCLUDES FREE ONLINE TOOLS TO BUILD YOUR OWN INSTANT INCOME® TODAY!