Instant Recall Italian, 6-Hour MP3 Audio Program [Misc. Supplies]

Michael Gruneberg (Author)

Book Description

ISBN-10: 0071637273 | ISBN-13: 978-0071637275 | Publication Date: October 19, 2009 | Edition: 1

Learn and remember Italian words

“A simple new way to increase your foreign-language vocabulary . . .”
-Nada El Sawy, Newsweek

Developed by memory expert Dr. Michael M. Gruneberg, Instant Recall Italian offers a proven method to help you build vocabulary and learn basic grammar instantly. All you need to do is listen, picture mental images, and then respond to the tests.

For example: The Italian for full is pieno. Imagine being so full that you have to rest on a piano; then keep this picture in your mind for about 10 seconds, until the next word is presented. After a set if 8 to10 words, you are tested on what you have learned. Within 10 to 12 hours, you will have a solid foundation of vocabulary and grammar to communicate confidently.

Editorial Reviews

About the Author

Michael Gruneberg, Ph.D., is an internationally respected respected authority and author on memory enhancement. He is the past president of the International Learned Society for Applied Research in Memory and Cognition.

Product Details

• Misc. Supplies
• Publisher: McGraw-Hill; 1 edition (October 19, 2009)
• Language: English
• ISBN-10: 0071637273
• ISBN-13: 978-0071637275
• Product Dimensions: 7.2 x 4.3 x 0.8 inches
• Shipping Weight: 4.2 ounces (View shipping rates and policies)
• Amazon Best Sellers Rank: #2,533,842 in Books (See Top 100 in Books)

More About the Author

Michael Gruneberg PhD is an internationally recognised expert on memory improvement. He has published a number of popular and academic books and research papers on the topic. He is a past president of the international learned Society for Applied Research in Memory and Cognition and has acted as consultant on BBC programmes on Memory improvement.

He is best known, however, for his Linkword Language courses, many of which are published by McGraw Hill in the Instant recall series.

The courses are based on the method of association.

For example:

The Spanish for Rice is Arroz
Imagine in your mind's eye for 10 seconds ARROWS landing in your bowl of RICE

Another example is The Russian for JUICE is SOK
Imagine drinking JUICE through a SOCK!!

Dr Gruneberg and many other investigators have published studies in peer reviewed journals showing not only that the method is much more effective than traditional methods of learning, but is seen as much more enjoyable as well.

Typically studies find the method used up to three times more effective than traditional learning methods. In one field study, for example, in a major travel company,5 executives learned a 400 word vocabulary and basic grammar in 12 contact hours. A consultant brought in to assess the course, previously employed by Berlitz, tested the executives on what they had learned and found they were almost errorless. He concluded that it would normally have taken 40 hours to learn what they had learned in 12 hours. Earlier two psychologists Atkinson and Raugh found in their study that those using the method recalled 88% of a list of Spanish words, compared to 28% for those not using the method.

Based on these and other studies Dr Gruneberg has publish his courses in various formats in various counties and to date over 700,000 courses have been sold!!

Dr Gruneberg did not invent the method of association or Linkword method. What he did do was to integrate vocabulary learned using highly effective images with grammar, sentence translations and optimal testing patterns to produce courses which enable learners to communicate effectively abroad after 10-12 hours of study.

Courses are published as MP3 Audio, learn by listening course by McGraw Hill in Spanish, French, Italian, Russian, Chinese, and Portuguese.

Dr Gruneberg is married to Rhona, who looks after him far better than he deserves. They have two lovely sons and two glorious grandchildren.