Customer Reviews

Instant Sales Letters

5 star:		(4)
4 star:		(1)
3 star:		(0)
2 star:		(1)
1 star:		(2)

 

 

I found Yanik Silver's Instant Sales Letters to be of very low value. They are essentially "fill-in-the-blank" templates where you insert your product name, description & benefits. Anyone with even a basic understanding of copywriting could do a better job of writing a custom sales letter. I would be embarrassed to send out any one of the letters in this kit. Your money would be better spent on Joseph Sugarman's "Advertising Secrets" or Denny Hatch's "Million Dollar Mailings". In those two books you see real, proven ads and letters that have sold many millions of dollars of products. Study those winners and you can write outstanding ads and letters on your own.

The book has many helpful tools and nice sales letter formats, but I think it is bit over priced. I recommend "3001" business letters, has more letter formats and priced around $19.99.

These are the typical long winded, BS, say nothing type of letters that everyone throws out after a brief glance. I would be embarrassed to send insulting, time wasting letters like these to potential customers.
Take my advice....DON'T BUY THIS BOOK!

The templates don't cover what I am working. And I don't think that's perfect description for a my cover letter.
Anyway, a good trial with a bit cost.

This is a great product! I've bought a ton of books and info products on direct mail and while many have good ideas, they don't make it easy to actually implement what they recommend.

What I like about Silver's product is instead of "here are a bunch of random ideas" he gives you fill-in-the-blank templates of various promos which can be easily tweaked to your particular needs. I've also found the list of headline ideas and transitional phrases very helpful. Great timesaver. Highly recommended.

I have bought and purchased every product I could find to create or help me to create sales letters. Yanik's product makes the process of creating sales letters simple for the average person. Using his Instant Sales Letters, you really create a sales letter for your product, service, or opportunity in no time at all. I HIGHLY RECOMMEND you add Instant Sales Letters to your marketing arsenal.

When it comes to writing sales letters the right way, most people are clueless. But Yanik Silver's Instant Sales Letters is the perfect tool for anyone wanting to increase their understand of how to write effective, sales-pulling, copy. Simply fill-in-the blanks for the proven template of your choice and be amazed as your sales copy comes to life! I give Instant Sales Letters two thumbs way up.

Because collecting a "swipe file" is a professional copywriter's best-kept secret to writing marketing communications that pull, I have three file cabinets stuffed with swipe files.

But I've got to admit, all of those swipe files can't hold a candle to Instant Sales Letters because of the way Yanik Silver categorizes each topic. This book is the answer to the copywriter's biggest dilemma: "writer's block."

All I had to do is insert my topic and contact info and I was done. I wrote a dozen letters (and emails) in less than 2 hours. This book is like having a master swipe file that's on steroids. And it covers every imaginable marketing topic on the planet.

I don't normally write reviews like this, but this book is really something special. I'd recommend to anyone except my closest competitors :-)

Alex Mandossian - President
Heritage House Publishing
San Francisco, CA