'This book is a useful reminder that culture is constructed, perpetuated and changed through small acts of communication in everyday life. It offers a clear, practical methodology for escaping the essentialization of people, behaviors and events ... Most enjoyable are the illustrative anecdotes of intercultural (mis)communication presented for analysis and interpretation.' – Claire Kramsch, University of California, Berkeley, USA
About the Author
All authors are in the department of Language studies at Canterbury and together have developed an undergraduate certificate for Erasmus students and a module for the MA TESOL in cross-cultural studies. Holliday is a reader in applied linguistics and a very experienced author; Kullman and Hyde are senior lecturers.