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Interfusion Marketing: Unlock the Secret Code to Dominate Your Market Paperback – January 14, 2014

4.9 out of 5 stars 28 customer reviews

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Editorial Reviews

From the Author

As I grew my company to a 7 figure business and from developing strategic plans for companies and small businesses it always showed something very interesting. No matter how big, how small or how advanced there were CORE fundamentals that needed to be implemented in the business and marketing plan for it to get the best result.
It was fascinating to see how one business would thrive and the other just creep along in survival mode and look at what was the difference. What I have found has been spelled out in this book not only with a concept but with color visuals and worksheets so that you and your team get on the same page and GET CLEAR about what you want your business to stand for and how you want to portray yourself. 
This book has come from my head and heart in the thousands of businesses I have consulted and privately coached. It has come from tons of scientific research and practicing formulas to track the results. I can't wait for you to get results from this book and help you achieve the business goals you've always wanted.
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Product Details

  • Paperback: 296 pages
  • Publisher: Tricia Andreassen (January 14, 2014)
  • Language: English
  • ISBN-10: 193460660X
  • ISBN-13: 978-1934606605
  • Product Dimensions: 7.5 x 0.6 x 9.2 inches
  • Shipping Weight: 12.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (28 customer reviews)
  • Amazon Best Sellers Rank: #1,047,096 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
Good book! Makes the reader reassess his/her current method of acquiring business and re-evaluate what needs to change and evolve. The bottom line is systemization. I've read it once and now going through the book again and completing the pages. It's very basic, but can be used in any type of industry setting. I'm still working on implementing the systems and developing my brand.
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Format: Paperback
Interfusion Marketing provides you with a systematic method for creating marketing campaigns that work both on and offline. Andreassen breaks the process into easy-to-follow steps. The process begins with really understanding your customers in terms of what matters most to them. The next step is to create a niched brand and to present that brand consistently across each of your marketing pieces. One of her best suggestions is to use what she calls a "table test." Andreassen also shows you how to grab the reader's attention using the five second rule and how to write powerful calls to action. The book is packed with plenty of examples that illustrate how to use her approach. If you need help with your marketing, this book is a terrific place to begin.
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Format: Paperback
Interfusion Marketing provides you with a step-by-step action checklist system on how to create successful direct and online marketing campaigns. Tricia Andreassen is a master at showing you how to "get into your buyer's mind" and create a niche and targeted brand identity that will generate the success you want and need. Andreassen shows you how to grab your target market using her five second rule and teaches you how to write powerful ads and calls to action. Interfusion Marketing is packed with proven examples that show you how to get immediate results from your marketing campaigns. If you are looking to power-up your marketing for top level results, this book is a must have in your library now! Review written by Karen Storey, Storey Real Estate
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Format: Paperback Verified Purchase
"Think of your business as a living, breathing entity. It will change all the time, and you'll never be done working on it." Excerpt from Tricia Andreassen's Bestseller "Interfusion Marketing - Unlock the Secret Code to Dominate Your Market."

Another absolute must read book if you have a business (and not just a real estate business, any business) as she ties it all together and just W-O-W!! So glad I ordered this and PAID FOR THE 2 DAY delivery as I couldn't wait. Not even slightly disappointed. I WILL NEVER BE TOO PROUD TO LEARN FROM ANOTHER PERSON as there will always be people who know more than me and also those that don't know as much yet. I'm getting better and better every day because of this field I chose. Yeah!!!

By the way, I'm in marketing and read A LOT of books. This one is definitely one I will have my clients read. Awesome!
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Format: Paperback Verified Purchase
Interfusion Marketing provides a great blue print on how to win market share in your market. In today's real estate market it's about connecting with Buyers and Sellers in the media that they frequent and Andreassen provides the key to unlock this maze.I will be using this book as the anchor of my marketing plan!
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Format: Paperback
I love the no fluff, no nonsense approach to marketing your biz!
Stop wasting time and money chasing the business you never had by trying to be all things to everybody.
Focus and implement !
I'll be using these strategies for myself and my clients.
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Format: Paperback
Branding is such and integral part of any business and this book is perfect for showing you how to brand yourself in your market. Andreassen gives many proven strategies to find your niche and grow your market. Follow these proven steps and your business will soar to new heights.
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Format: Paperback
This book does not let you down. It is a complete guide that combines both your online and offline marketing efforts. Andreassen gives you tons of examples and shows you the full range of ideas from grabbing someone's attention to then how to keep their attention with strong consistent branding throughout your marketing plan. Whether you are just starting out or you want to freshen up your marketing efforts with new innovative ideas this book is for you.
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