International Business (6th Edition) [Hardcover]

Ricky W Griffin (Author), Michael Pustay (Author)

Book Description

ISBN-10: 0137153732 | ISBN-13: 978-0137153732 | Publication Date: February 6, 2009 | Edition: 6

Successfully prepare for the international marketplace.

 

An Overview of International Business; Global Marketplaces and Business Centers; Legal, Technological, and Political Forces; The Role of Culture.; Ethics and Social Responsibility in International Business; International Trade and Investment Theory; International Monetary System and the Balance of Payments;  Exchange and International Financial Markets; Formulation of National Trade Policies;  International Cooperation among Nations; International Strategic Management; Strategies for Analyzing and Entering Foreign Markets; International Strategic Alliances; International Organization Design and Control; Leadership and Employee Behavior in International Business; International Marketing; International Operations Management; International Financial Management;  Human Resource Management and Labor Relations

 

MARKET: International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.
 

Product Details

• Hardcover: 656 pages
• Publisher: Prentice Hall; 6 edition (February 6, 2009)
• Language: English
• ISBN-10: 0137153732
• ISBN-13: 978-0137153732
• Product Dimensions: 10.9 x 8.5 x 0.4 inches
• Shipping Weight: 3.5 pounds (View shipping rates and policies)
• Average Customer Review: 4.6 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #23,955 in Books (See Top 100 in Books)
  • #29 in Books > Professional & Technical > Accounting & Finance > International
  • #82 in Books > Business & Investing > International > Economics

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Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Great Book, February 13, 2010

By 

Brittney "@};-" (Michigan) - See all my reviews

Amazon Verified Purchase

This review is from: International Business (6th Edition) (Hardcover)

I am a student at Ferris State. My professor told us that he has had many books in his International Business class and that this one is by far the best and recommended that we keep it when the semester is over rather than sell it. It is very easy to follow and there are tons of interesting stories and graphics that go along with the reading. I like the book and I have been getting A's on all of my quizzes because it really is easy to understand and follow.

1 of 1 people found the following review helpful:

4.0 out of 5 stars Great textbook, very broad in scope., April 25, 2010

By 

Bernardo Silva "AKA Bernardo Carvalho, but no... (New York, NY USA) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: International Business (6th Edition) (Hardcover)

This textbook covers a lot, and well. I had a class this semester that used it, and this text was the highlight. I am definitely keeping it after the class is over.

The only problem is that authors spend a lot of time discussing the inner working of entities that only marginally affect the life of international businesses, like the European Union, the IMF and the World Bank. These are important organizations, but they move at a very different pace than businesses.

5.0 out of 5 stars Excellant, October 21, 2011

By 

Caleb - See all my reviews

Amazon Verified Purchase

This review is from: International Business (6th Edition) (Hardcover)

Quick service. Exactly what I order. I ordered and it arrived a week letter. Condition of the book was excellant.