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International Business: Challenges in a Changing World
 
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International Business: Challenges in a Changing World [Paperback]

Janet Morrison (Author)

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Book Description

January 6, 2009 1403945632 978-1403945631
This fresh new text introduces IB from a truly global perspective. Packed with up-to-date case studies covering MNEs and SMEs from a variety of countries (South Korea, South Africa, Slovakia, Sweden…), it encourages students to think critically and emphasizes the role of contemporary issues such as CSR, ethics, governance and global warming.

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Editorial Reviews

Review

"Janet Morrison's widely respected writing and clarity of organisation are evident once again in this excellent book. With just the right depth and breadth, the text will serve as a superb core textbook for undergraduates or as the perfect primer at post-graduate level. The well-placed country focus boxes, case studies and supplemental materials are crafted for developing further critical understanding at a variety of levels. This is a beautifully written, comprehensive expedition into the complex subject
of international business."--Jennifer Lane Lee, University of Liverpool, UK
 
"International Business by Janet Morrison is certainly an outstanding text in international management education. It has a strong and comprehensive profile in its integration of theory and practice. Further, its detailed analysis of CSR practices differentiates this book and contributes to the field of international business."--Jens Gamelgaard, Copenhagen Business School, Denmark
 
"International business is a complex field and hard to grasp. This book gives an excellent overview and is a must-read for every student in the subject."--Henk W Volberda, Rotterdam School of Management, Netherlands

About the Author

JANET MORRISON is former senior lecturer in strategic and international management at the Sunderland University Business School, UK, where she was a program leader for undergraduate and postgraduate international management degrees, as well as research coordinator. She is also author of the textbook The International Business Environment, published by Palgrave Macmillan.

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