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Internet Marketing for Accountants: Marketing, Advertising, and Promoting Your Accounting CPA Firm Online Using Google, Facebook, YouTube, LinkedIn, ... Guide Book for Accounting Firms! Paperback – April 22, 2010

3.9 out of 5 stars 7 customer reviews

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Editorial Reviews

About the Author

Nick Holliday has been a practitioner, student, and teacher of internet marketing since 2003. His company Scientific Click has sold more than $50M of product for Internet Retailer 100 companies during the past decade. During that time he has also owned and operated local businesses in the competitive real estate niche. He handled the internet marketing for those businesses. He has started successful and not so successful businesses and understands the commitment and dedication of small business owners. He has a passion for business development and believes there is an excellent opportunity right now for local business owners to take advantage of internet marketing to grow their businesses.
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Product Details

  • Paperback: 132 pages
  • Publisher: CreateSpace Independent Publishing Platform (April 22, 2010)
  • Language: English
  • ISBN-10: 145282097X
  • ISBN-13: 978-1452820972
  • Product Dimensions: 5.2 x 0.3 x 8 inches
  • Shipping Weight: 7.4 ounces
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #1,993,699 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
This book provides a very good 'click-by-click' guide to establishing a quick, cost-effective Internet presence. The blueprint presented in Chapter 1 is helpful, as is centering your marketing efforts around a single action item. The author cleverly uses links to his site to ensure references to other sites remain accurate. Doing so preserves the value of this book as a reference guide in the very dynamic Internet world.

The book is technical in nature, primarily focusing on HOW to use Internet tools. The emphasis on using keywords provides some information on WHAT to include in your content. However, if your primary interest is in content (What) over structure (How), additional resources will be needed.
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Format: Paperback Verified Purchase
The concepts are here but the sites have changed so fast that much of what was touted as a practice application book is too quickly outdated. Names and sites of major points of book have changed . Needs current rev of this book.
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Format: Paperback
I ordered this book as part of a larger effort by my firm to modernize our internet presence. We now have a social media presence on all of the major sites (Facebook, LinkedIn, etc.), and we've seen an uptick in client referrals through these sites. This book was generally useful for insuring that our initial foray into social media was at least somewhat sophisticated. The information was dense in some places, but it was still understandable.
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Format: Paperback Verified Purchase
This book was pretty good, but left me wishing for more information. As an introduction, it is good. But for intermediate information, I need to look elsewhere.
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