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2 of 8 people found the following review helpful:
5.0 out of 5 stars Great Info, Quick Read
I was impressed by how much valuable information this book packed into 90 pages. Not only does the book provide great information for anyone seeking to develop successful Web-based businesses, but this information is also incredibly relevant to developing effective non Web-based marketing programs directed toward consumers. In particular, the Consumer-Centric Marketing...
Published on October 17, 2001 by socalbiker

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5 of 7 people found the following review helpful:
1.0 out of 5 stars Not impressed by it
I disagree with Mr. Chiang on consumer marketing. If it was that easy, then everyone would be millionaires!! It's nice that he's been defending the privacy issues on behalf of us, but it has not worked. I understand that he's the credit expert, perhaps it is for his own gain and publicity rather than helping others. So get off your high horse Larry, because you ain't...
Published on August 19, 2002 by Ally Owyang


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5 of 7 people found the following review helpful:
1.0 out of 5 stars Not impressed by it, August 19, 2002
By 
Ally Owyang (San Jose, CA United States) - See all my reviews
This review is from: Internet Marketing Secrets : Privacy Marketing and More (Paperback)
I disagree with Mr. Chiang on consumer marketing. If it was that easy, then everyone would be millionaires!! It's nice that he's been defending the privacy issues on behalf of us, but it has not worked. I understand that he's the credit expert, perhaps it is for his own gain and publicity rather than helping others. So get off your high horse Larry, because you ain't that impressive.
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2 of 8 people found the following review helpful:
5.0 out of 5 stars Great Info, Quick Read, October 17, 2001
By 
"socalbiker" (Mountain View, CA USA) - See all my reviews
This review is from: Internet Marketing Secrets : Privacy Marketing and More (Paperback)
I was impressed by how much valuable information this book packed into 90 pages. Not only does the book provide great information for anyone seeking to develop successful Web-based businesses, but this information is also incredibly relevant to developing effective non Web-based marketing programs directed toward consumers. In particular, the Consumer-Centric Marketing and Clients Forever sections provide excellent insight on increasing marketing ROI by involving the consumer in marketing programs. I highly recommend "Internet Marketing Secrets" as an concise overview of leading edge thinking in marketing through the Web and other channels.
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Internet Marketing Secrets : Privacy Marketing and More
Internet Marketing Secrets : Privacy Marketing and More by Gerri Detweiler (Paperback - Feb. 2001)
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