The list author says: "This is the list I recommend to clients who are interested in online reputation management for themselves or their companies. Whether you want to be proactive in the management of your own reputation or are interested in online reputation strategy for a company, this list is intended to help you.
Two things to remember while you're reading these: 1) You can't actually control your entire online reputation. But you can control the quantity, quality, and placement of information in search engines like Google, Yahoo and Bing. 2) In the absence of reputation perfection, perception is more important than reality (see point #1 above).
Through the use of press releases, blogs, company or personal websites, social media and optimized video, web content can be created and enhanced so as to ‘sculpt’ the first page of search results. These books can help those interested in internet reputation management do that.
( The list isn’t complete yet. If you know of any books that should be included let me know. I am easy to find - kentcampbell.com )"