An interesting exploration of the relationship between human cognition and cultural criticism that can enrich scholars in both cultural studies and cognitive psychology.(William A. Adams Contemporary Psychology: APA Review of Books)
This book decisively marks the entrance of cognitive science into the mainstream literary and cultural studies, offering the reader a daunting panorama of conceptual interbreeding.(Aristie Trendel Cercles)
This is the cutting edge of literary scholarship... Presents a rich array of innovative approaches to textual analysis for the researcher wishing to explore the 'cognitive revolution'.(Carol Hoggart Cognitive Cultural Studies Review)
An entertaining read.(Ray Rennard Metapsychology)
About the Author
Lisa Zunshine is the Bush-Holbrook Professor of English at the University of Kentucky and author of Why We Read Fiction: Theory of Mind and the Novel and Strange Concepts and the Stories They Make Possible: Cognition, Culture, Narrative, also published by Johns Hopkins.