Invent-onomics 101: A Guide to Getting Your Invention to Market Without Losing Your Shirt! by Paul Tuttobene is a five-year case study and guide that helps the inventor/entrepreneur evaluate a product’s financial potential in the market, and then walks them through creating a business plan and timeline, prototyping, patent and legal requirements, test marketing, trade shows, and much more. And all this knowledge and preparation is presented with a single focus in mind: to secure a final sale of the product to a company with licensing agreements that generate royalties. From invention to development, to production and marketing, the author covers every aspect of the process. Tuttobene has written a smart, action-oriented, and invaluable manual for entrepreneurial success. Invent-onomics 101: A Guide to Getting Your Invention to Market Without Losing Your Shirt! is sure to please any motivated, creative go-getter willing to put time and effort into making their dream come true.
Book Description
Editorial Reviews
About the Author
For over twenty years, Paul Tuttobene has built a reputation successfully introducing new and innovative products to the market. After graduating from St. John Fisher College in 1985, Mr. Tuttobene worked in sales and marketing positions for two Fortune 500 companies before attending the University of Rochester’s Simon School of Business. He started PLT Associates at the age of twenty-five, which has since evolved into a full-service marketing and sales organization servicing a select clientele. As president of PLT Associates, Mr. Tuttobene has been involved in introducing dozens of new products and processes to several different markets worldwide, and has been awarded three U.S. patents. Mr. Tuttobene was also a member of the team that won the 2005 CERF Charles J. Pankow Award for Innovation. Mr. Tuttobene lives and works outside of Rochester, New York with his wife and two daughters.
Product Details
Would you like to update product info or give feedback on images?
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
4.0 out of 5 stars
Check this book before you jump in,
By
This review is from: Invent-onomics 101: A Guide to Getting Your Invention to Market Without Losing Your Shirt! (Paperback)
This book is a good read and a must for anyone contemplating taking an invention or idea to market. If you pay attention Tuttobene will help you avoid all the classic pitfalls.
Share your thoughts with other customers: Create your own review
|
|
Inside This Book
(learn more)
Key Phrases - Statistically Improbable Phrases (SIPs):
(learn more)
online solutions, credit card systems, outdoor channel, regulatory affairs, filtering materials, wick kit, scent dripper, scent dispenser, scent basket, mold files, clam packs, archery catalog, deer scent, clamshell packaging, clamshell packages, clock disk, scent companies, coyote urine, coyote scent, bow shop, retail shows, scent business, retail boxes, other molders, hunting accessories Key Phrases - Capitalized Phrases (CAPs): (learn more)
Buck Magnet, Duck Hill, Programmable Scent Dispenser, Whitetail Devices, Sportsman's Overstock, Learned With Conclusions, New York, Las Vegas, Utter Brothers, Junior Nero, Dealer Starter Kit, Quality Packaging, Harrisburg Show, Allen's Outdoor Products, North American Hunting Club, Priority Mail, Rick Oloff, Wild Animal, New England, Joe Gabriel, Marc Sloop, Frank Dell, Home Depot, Don Fodder, Money-Back Guarantee Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
online solutions, credit card systems, outdoor channel, regulatory affairs, filtering materials, wick kit, scent dripper, scent dispenser, scent basket, mold files, clam packs, archery catalog, deer scent, clamshell packaging, clamshell packages, clock disk, scent companies, coyote urine, coyote scent, bow shop, retail shows, scent business, retail boxes, other molders, hunting accessories Key Phrases - Capitalized Phrases (CAPs): (learn more)
Buck Magnet, Duck Hill, Programmable Scent Dispenser, Whitetail Devices, Sportsman's Overstock, Learned With Conclusions, New York, Las Vegas, Utter Brothers, Junior Nero, Dealer Starter Kit, Quality Packaging, Harrisburg Show, Allen's Outdoor Products, North American Hunting Club, Priority Mail, Rick Oloff, Wild Animal, New England, Joe Gabriel, Marc Sloop, Frank Dell, Home Depot, Don Fodder, Money-Back Guarantee Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
