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Investing 101 (Bloomberg) [Paperback]

Kathy Kristof
4.4 out of 5 stars  See all reviews (25 customer reviews)

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Book Description

August 1, 2008 1576603075 978-1576603079 2nd, Updated and Expanded Edition
People wanting basic advice about stocks, bonds, mutual funds, retirement planning, and tax strategies are often frustrated by information overload. Picking the right book seems as daunting as deciding what to do with their savings and investments.

Investing 101: Updated and Expanded removes both roadblocks, putting people on a path that they can understand and stick with. Kristof is renowned for taking the mystery and anxiety out of investing by keeping choices manageable.

Kristof walks readers through the entire investment cycle and the way they think of their financial lives, rather than presenting stand-alone concepts like stocks and real estate. This expanded edition has new information about 529 college savings plans, annuities, Roth IRAs, reverse mortgages, and why declining markets can be good for you. It includes a cautionary look at home mortgages as investments. There's even a portfolio for the lazy investor.

Kristof's loyal readership and the success of this book's first edition demonstrate that she understands what's on the minds of investors as intimately as she knows what’s happening in financial markets.

Winner: Cover and Interior Design, The Bookbinders Guild of New York/2009 New York Book Show Awards


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Investing 101 (Bloomberg) + A Beginner's Guide to Investing: How to Grow Your Money the Smart and Easy Way + The Neatest Little Guide to Stock Market Investing: 2013 Edition
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Editorial Reviews

From Publishers Weekly

The "Your Money" syndicated columnist for the Los Angeles Times, Kristof has written a primer for novice investors, but despite her accessible prose she misses the mark here. Her opening chapter, "Exorcising Your Demons," examines the various psychological reasons people make dumb investing decisions: for example, the "money-lover" agonizes over every penny spent and is always working for more, while the "ostrich" refuses to alter an investment strategy until it's too late. Other chaptersA"Risk and Reward," "Investing in Bonds" and "Mutual Funds"Acull standard advice found in countless books, Web sites and magazines. Yet her presentation of the material is too abbreviated, which may mislead beginners. For example, Kristof describes mutual fund prospectuses as "long, boring legal documents that spell out all the details about investing in a particular fund. Like most long, boring documents, they contain a handful of fascinating tidbits of information that can tell you whether the investment you're looking at is likely to be a boon or bust before you put your money at risk." Then, albeit briefly, she discusses the significant data found in a prospectus. However, after reading about something that is "long and boring," readers may well skip the useful information that follows. There's a chapter on socially responsible investingAit's an important topic, but not for readers new to the game. Kristof's writing style is friendly, but readers may be shortchanged by her breezy approach. (Sept.)
Copyright 2000 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

Review

Praise for the first edition:

"Investing 101 by Kathy Kristof is a reader-friendly introduction to the basics of investing and personal finance. . . . If I had to suggest a book on investing and personal finance to an absolute beginner, it would be Investing 101." (BookPage)

"… [an] excellent primer about investing. Investors will get a clearer idea of how markets work and what you can realistically expect from your retirement funds." (The Boston Globe)

"Kristof's down-to-earth style and clear prose gives her writing a decidedly user-friendly quality. . . . The vast majority of us worker drones who haven't yet made complete sense of things will find Investing 101 an easy way to get started." (Miami Herald)

"Not only is this book more simple and straightforward than the typical book on investing, it's also more humorous and personal." (Today's Librarian)


Product Details

  • Paperback: 260 pages
  • Publisher: Bloomberg Press; 2nd, Updated and Expanded Edition edition (August 1, 2008)
  • Language: English
  • ISBN-10: 1576603075
  • ISBN-13: 978-1576603079
  • Product Dimensions: 6.2 x 0.6 x 9.3 inches
  • Shipping Weight: 12.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (25 customer reviews)
  • Amazon Best Sellers Rank: #27,648 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews
52 of 54 people found the following review helpful
5.0 out of 5 stars Packed With Knowledge! March 9, 2001
Format:Paperback
Investment greenhorns: Read this book - Now! Can we be any clearer? Kathy Kristof has written the ideal manual for anyone mystified by the world of finance. Her clear, fact-filled book completely dispenses with the condescending tone and soothing jabber of most books in the how-to-invest genre. In their place, Kristof has compiled an enlightening compendium of elementary investment wisdom, lucid explanations of financial terms and instruments, and educational walk-thrus of stock-valuation techniques. Simply put: If you are not investing, you must read this book. Whether it's fear, ignorance or inertia that's keeping you out of the markets, Investing 101 will inspire you to put your money to work by revealing, in easy-to-understand language, exactly how it all really works. We at getAbstract recommend this book as required reading for any beginner investors, or to anyone who feels intimidated by a lack of financial knowledge.
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29 of 29 people found the following review helpful
5.0 out of 5 stars Do the Worksheets and Invest Like a Pro October 19, 2008
Format:Paperback
This review is about the updated and expanded 2008 edition of Investing 101 by Kathy Kristof, nationally syndicated Personal Finance Columnist for the Los Angeles Times.

I approached this book from two perspectives, first, as a teacher (retired) of technical subject matter and, second, as a self-reliant investor (active) who is living out of his retirement funds.

View One

As a teacher, I had three objectives for students who took my courses. I expected students who completed my courses to come away with: (1) an appreciation for the discipline, (2) an understanding of the subject matter, and (3) a proficiency for putting the discipline into practice. If I were teaching Investing 101, could I realistically expect my students to achieve these same objectives with Kristof's composition as their textbook? The answer is Yes, Yes, and Yes. (And, yes, I know that Investing 101 was not written as a textbook, but please bear with me for the sake of this review.)

First, I believe my Investing 101 students will come away with a positive attitude toward the discipline of do-it-yourself investing. The FUD factor (fear, uncertainty, and doubt about private investing) is more than adequately addressed by Kristof in the first chapter of her book. I am convinced that an attitude check at the beginning of my make-believe course compared with the same attitude check at the end of the course would show that anxieties toward individual investing will be allayed because of Kristof's practical advice.

Second, I believe my students will come away with a clear comprehension of what investing is about, not only the buying and selling of stocks, bonds, mutual funds, and real estate investment trusts, but understanding these matters in relation to retirement planning and tax strategies. I believe that students who study Kristof's book and complete the paper-and-pencil assignments (worksheets spaced throughout the book) will finish this introductory investing course with enough fiscal savvy to be able to explain their financial goals, buy and sell strategies, and preferred portfolio allocations to their spouse, friends, financial adviser, and tax man.

Third, I believe my students will come away with a proficiency for setting up and maintaining investment portfolios on their own. I believe these portfolios will be wisely allocated between cash, stocks, and bonds so that principal will be protected and grow, income will be provided, and inflation will be hedged. I believe these portfolios, different for each student, will thrive in good markets and survive bad markets.

Overall, I believe my pretend students will benefit by the way Kristof's book is laid out. Each chapter is prefaced with a pedagogically sound "Quick Take" page. Kristof briefly tells the reader "What You'll Learn," "What You'll Do," and "How You'll Use This." If this were a theology book instead of a secular book, I would rename these headings as "Facts to be Believed," "Commands to be Obeyed," and "Promises to be Enjoyed."

View Two

As a self-reliant, active investor who is living out of his retirement funds, I looked for but could not find any ill-advised, slipshod action plans in this book. Kristof writes unambiguously about real financial problems and genuine investment solutions. Her explanations and illustrations are clear and to the point.

On the one hand, I found no investment topics so simple or elementary that they had no place in this book. On the other hand, I found no esoteric discussions of financial topics that were beyond a novice investor's level of appreciation, understanding, and ability.

My Favorite Chapter: I especially liked Chapter 14, "The Lazy Investor's Portfolio Planner." ("Lazy Portfolio" is a hot topic on the Internet. I got 366,000 hits with a Google search.) In this chapter, Kristof tells the reader how to take everything they've learned in Chapters 1-13 and apply it to a "hands-off" portfolio. [...]
My Favorite Kristof Quote: "Do the math."

Bottom Line: I recommend Investing 101, the 2008 updated and expanded edition, both as a tutorial for the newbie investor and as a review guide and reference manual for the intermediate investor.
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23 of 23 people found the following review helpful
4.0 out of 5 stars Good Basic Investing Information December 31, 2001
Format:Paperback|Amazon Verified Purchase
As the title would suggest, this is very basic investing information. If you are a new investor, and seek a very broad overview of investing, and your options, then this is the book for you. I bought this book for my mother, who has never invested outside of a savings account. I read the book to be sure it would give her the information I was hoping for. It was exactly what I wanted, written in easy to follow terminology. If you're an experienced investor, this book is not for you, however if you're seeking basic investing information, give it a read.
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Most Recent Customer Reviews
2.0 out of 5 stars For people under 20
The content in this book is great for people who have been working less than 18 months and just opened up their first bank account. Read more
Published 19 days ago by Chuck
4.0 out of 5 stars Very useful
My husband found this book to be full of usefull information. We are just starting to look ahead at investing for our retirement and it answered many questions that we have.
Published 27 days ago by Jackie Ward
4.0 out of 5 stars Basic Investing
Well written with clarity and conciseness. This book provides a good starting point for the beginning investor and demystifies the often intimidating world of finance and... Read more
Published 2 months ago by gloria may
4.0 out of 5 stars Easy to understand, great for ANYONE, surprisingly interesting read
Definitely not boring. I was expecting a rather dry, but informative read that would take quite a while to finish because of the topic. Read more
Published 8 months ago by Steven Ross
4.0 out of 5 stars Wonderful basic text
Like most people, I have a smorgasboard sampler of knowledge about investing but am short on specifics. Read more
Published 9 months ago by D. Pullar
5.0 out of 5 stars Excellent book for the beginner investor
Ms Kristof has written a book which provides an excellent review to begin investing. It also will give the reader a blueprint to organize your financial situation before deciding... Read more
Published 12 months ago by DLF
3.0 out of 5 stars Investing 101
An Overview of Investing in the Stock Market with emphasis on stocks, bonds, 401-Ks, pensions that is relatively easy to understand- even for the novice investor.
Published 12 months ago by DJR
5.0 out of 5 stars Educational & Entertaining!
This is a great book about the emotions involved with investing. Emotions that cause people to make mistakes. Read more
Published 15 months ago by Aimee Elizabeth
5.0 out of 5 stars Good book
Good book explaining the fundamentals of investing. Clearly written and containing the needed information to make educated decisions, such as creating a diversified portfolio.
Published 17 months ago by Akiba man
5.0 out of 5 stars Very easy read
For people who are new to the world of investment, this is a great book that is very readable and interesting. Read more
Published 19 months ago by Audrey
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