Audience involvement is the goal of every speaker, even if that involvement is simply active listening. The speaker's choice of ideas and supporting materials and the way those elements are delivered largely determine the audience's role. But contemporary audiences seek more participation. Visual aids, workbooks or handouts, and creative exercises are fast becoming the norm in public presentations. In these pages Karen Lawson offers practical, how-to approaches for keeping the glitches out of presentations and shows how to use interactive presentations to increase impact and ensure speaker success! Lawson provides proven techniques for connecting with audiences and actively encouraging them to participate.
Book Description
Editorial Reviews
From the Back Cover
Discover how to get the audience to interact with one another-and the speaker!
* Discover the basic needs and expectations of every audience
* Incorporate pre-session questionnaires to create more relevant activities
* Understand why the client's meeting planner may hold the keys to success
Audience involvement is the goal of every speaker, even if that involvement is simply active listening. The speaker's choice of ideas and supporting materials and the way those elements are delivered largely determine the audience's role. But contemporary audiences seek more participation. Visual aids, workbooks or handouts, and creative exercises are fast becoming the norm in public presentations. In these pages Karen Lawson offers practical, how-to approaches for keeping the glitches out of presentations and shows how to use interactive presentations to increase impact and ensure speaker success! Lawson provides proven techniques for connecting with audiences and actively encouraging them to participate.
Karen Lawson is president of Lawson Consulting Group Inc., a consulting firm specializing in organization and management development. Her clients include Kodak, DuPont, Prudential, Citibank, and SmithKline Beecham. She was president of the Philadelphia chapters of both the National Speakers Association and the American Society for Training and Development. She is the author of four books, The Art of Influencing, Improving On-The-Job Training, The Trainer's Handbook, and Improving Workplace Performance Through Coaching. She is co-author with Mel Silberman of 101 Ways to Make Training Active and Twenty Active Training Programs Volume II. Dr. Lawson has taught at Temple University and SUNY-Binghamton, and is currently an adjunct professor at the University of Delaware.
About the Author
Karen Lawson is president of Lawson Consulting Group Inc., a consulting firm specializing in organization and management development. Her clients include Kodak, DuPont, Prudential, Citibank, and SmithKline Beecham. She was president of the Philadelphia chapters of both the National Speakers Association and the American Society for Training and Development. She is the author of four books, The Art of Influencing, Improving On-The-Job Training, The Trainer's Handbook, and Improving Workplace Performance Through Coaching. She is co-author with Mel Silberman of 101 Ways to Make Training Active and Twenty Active Training Programs Volume II. Dr. Lawson has taught at Temple University and SUNY-Binghamton, and is currently an adjunct professor at the University of Delaware.
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5 of 5 people found the following review helpful:
3.0 out of 5 stars
Best Starter Book For Trainer/Speakers,
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This review is from: Involving Your Audience: Making It Active (Part of the Essence of Public Speaking Series) (Paperback)
The more informed or sophisticated your audience-- the more important the question and answer period. If you are a high level speaker the question and answer period (Q&A) is the make or break phase. If you audiences is boards of directors or highly developed professionals and you are searching for information on Q&A periods, you have a problem. You are stuck with this book until something better comes along. We have every reason to expect Q&A to be extensively covered in public speaking books. In the last few months I have read and reviewed two dozen books on speaking. The reality is in all cases Q&A is rarely mentioned. This book devotes a whole chapter to Q&A. The only book that I have found. Is not the barren coverage of Q&A amazing? While the key to Q&A is knowing the subject and confining the session to the area you want to be accountable for, technical advise from a professional speaker might be worthwhile. The chapter on problem people in the audience is also worth reading.The rest of the book is disappointing. While this book is a good starting point for the trainer oriented speaker, from cover to cover this book is jam packed full of fluff. The strong tendency to touch upon topics without adding any strong insight is constantly frustrating. I wonder if the editorial process dumbed down the book or is the author really insecure about her ability to teach sophisticated public speaking. Such a passion for dividing people into groups and categories-I wonder why. It seems so degrading to the author. From the title and reviews I was hoping for some bold work on "Involving Your Audience" creatively. Getting the audience physically active in a realistic way gets modest treatment in this book. :( Questionnaire to send to organization before presentation is interesting. Chapter on visual aids seems shallow, but it is a starting point for the novice and as a tickler file. The section on story telling is a good introduction, but author clearly does not provide enough detail when telling her own stories. Details make stories come alive. It is not the clinical circumstances. Story telling treatment in "Using Stories and Humor by Joanna Slan" is vastly superior. There is enough coverage on how to warm up your speech and interacting with the audience at the basics level that this book has to be rated as the best book as the starting point for trainer/speakers.
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