Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth [Paperback]

Thomas Anderson (Author)

Book Description

ISBN-10: 0471288292 | ISBN-13: 978-0471288299 | Publication Date: June 9, 1997 | Edition: 1

Java^™ for Business Using Java to Win Customers, Cut Costs, and Drive Growth "By the end of 1997 we expect there to be 100 million Java enabled computers. Business applications of this network centric, platform independent, highly secure language will explode. Businesses will see faster development, more security, lower IT costs, and do things they could not easily do before. Java will help businesses win customers, cut costs, and drive growth as Anderson contends. We see Java as a key technology for Netscape, as well as for every business that uses a network." Marc Andreessen, Senior Vice President of Technology, Netscape Communications Corp. "Java will penetrate every aspect of business, and IBM is committed to delivering Java-based solutions to our customers. Using Java, companies can web-enable existing technology to enhance their business metabolism through the power of open network computing. The case studies in this book demonstrate the potential all businesses might realize from the open, cross-platform computing possible with Java." John R. Patrick, Vice President, Internet Technology, IBM "What does Java mean for my business? This book provides the answer. Tom Anderson has collected outstanding examples of Java applications that really change the competitive landscape. Each chapter tells a story that takes Java out of the realm of programming and into the heart of business strategy." Mary J. Cronin, author of Doing More Business on the Internet and The Internet Strategy Handbook Java for Business is an information-packed, no-nonsense look at Java in action in a wide range of businesses and industries. You will see:

• Marimba using Java to change the way businesses deliver software and data
• Customers of CSX Transportation tracking shipments, placing orders in a Java-based electronic commerce system
• Reuters providing fast, safe financial transactions on their extranet with Java
• Better patient care using Java-enhanced telemedicine at National Jewish Hospital
• On-line banking via the Java-driven Home Account Network
• Netscape helping companies Java-start their intranets
• New Java-powered media tools from HotWired
• And more - Virtual Vineyards, Sun Microsystems, F. Hoffmann-La Roche, Mitsubishi, National Semiconductor, Nando Times, Corel, @Home…

Editorial Reviews

Amazon.com Review

A sort of In Search of Excellence for the Java crowd, Java for Business details how 15 companies have embraced Java technology in efforts to make themselves more efficient. Case studies range from how CSX Transportation uses Java applets to enable customers to track rail shipments to the new software-delivery system of the Castanet team at Marimba. Each case study reveals the thinking and general system architectures of Java's early adopters. An employee within each company writes the case study and explains the specific need for a networked commercial application in his or her organization. The case studies then go on to show, in general terms, how Java helped solve each problem, highlighting Java's shortcomings as well as its strong points.

This book isn't about details. You won't find code listings here, or even the sorts of software engineering discussions that would help a developer implement solutions. Rather, Anderson wants to get you thinking about general ways you can solve problems with Java programs. This is a fine book for managers, but programmers should look elsewhere. --This text refers to an alternate Paperback edition.

Product Details

• Paperback: 368 pages
• Publisher: Wiley; 1 edition (June 9, 1997)
• Language: English
• ISBN-10: 0471288292
• ISBN-13: 978-0471288299
• Product Dimensions: 9 x 6.1 x 1 inches
• Shipping Weight: 1 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #7,942,328 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

5.0 out of 5 stars Required Reading for the Java-Curious, August 18, 1997

By A Customer

This review is from: Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth (Paperback)

If you're looking for examples of Java in the real world, this is the book for you. This book hits the mark with a case-study approach to describing Java's practical uses. There's little Java hype, which is refreshing. The reader gets a sense of the possibilities of the new language and the system development paradigm that goes along with it