With warm humor and a comfortable story-telling style, Craig imparts nine essential characteristics by which to carve out a personal brand that impacts a world desperately in need of principled vision:
• Trust and Integrity • Communication • Self-Awareness • Leadership • Diversity & Inclusion • Flexibility & Adaptability • Mentoring • Advocacy • Creating a Positive Environment
In this high-tech, virtual world, where Facebook, instant messaging and Twitter have replaced face-to-face interactions, so much is lost in translation. Passion, urgency, and humor are three emotions misunderstood or misinterpreted through the use of technology. Nothing can replace the camaraderie, bonding, brainstorming, and relationships acquired from personal relationships on and off the clock.
If you are looking to mine the treasures within yourself and make them a part of your crown, this book is for you.
