Jim Lahey has been featured on the cover of Bon Appétit and in The New York Times, Vogue and Saveur. He has also appeared on the Martha Stewart Show and NBC's Today show. His innovative no-knead bread recipe that ignited a worldwide home-baking revolution was first published in an article by Mark Bittman in The New York Times in 2006. This article became the basis of Lahey's first cookbook My Bread: The Revolutionary No-Work, No-Knead Method, and now his just-released, My Pizza: The Easy No-Knead Way to Make Spectacular Pizza at Home.
Lahey opened Sullivan St Bakery in Soho in 1994 with little more than the wild yeast he hand-cultivated in Italy and a desire to bring the craft of small-batch bread baking to America. In 2009, he opened the doors to Co., his first pizza restaurant.