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Job Searching with Social Media For Dummies Paperback – October 7, 2013

4.8 out of 5 stars 79 customer reviews

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Editorial Reviews

From the Back Cover

Learn to:

  • Speed up your job search with Facebook®, Twitter®, and LinkedIn®
  • Create, establish, and promote a winning personal brand
  • Leverage the power of social media to enhance your career

Harness social media to land your dream job

For anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.

  • Get social — find out how social media has changed the job search spectrum and get a refresher on online networking basics
  • Personal Branding 101 — discover the importance of personal branding and how to best promote and communicate your message online
  • Out with the old school resume — find out why creating a complete profile on LinkedIn is so important and get easy-to-follow guidance on adapting your resume for an online audience
  • Put social networking to work — grasp how to use Twitter, Facebook, and other social networking sites in new ways to make connections you never dreamed possible

Open the book and find:

  • The importance of having an online presence
  • What your personal brand is and why it's essential
  • How to review your online reputation (and how you can repair it)
  • Guidance on crafting web resumes with LinkedIn, video, and more
  • Using Twitter, Facebook, and other sites to land a position
  • Mistakes people make when using social media sites

About the Author

Joshua Waldman, MBA, is an authority on leveraging social media to find employment. His writing has appeared in Forbes, Huffington Post, Mashable, and the International Business Times. Joshua's career blog, CareerEnlightenment.com, won the About.com Readers' Choice Award for Best Career Blog 2013. Joshua presents keynotes, trainings, and breakout sessions around the world for students, career advisors, and professional organizations.

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Product Details

  • Paperback: 384 pages
  • Publisher: For Dummies; 2 edition (October 7, 2013)
  • Language: English
  • ISBN-10: 1118678567
  • ISBN-13: 978-1118678565
  • Product Dimensions: 7.4 x 0.8 x 9.2 inches
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (79 customer reviews)
  • Amazon Best Sellers Rank: #468,016 in Books (See Top 100 in Books)

More About the Author

Joshua Waldman is an authority on leveraging social media to find employment. He is the author of Job Searching With Social Media For Dummies, and his writing has appeared in Forbes, Mashable and the International Business Times.

Joshua's career blog, CareerEnlightenment.com, helps thousands of readers each month to get ahead using his job advice. Joshua is a speaker and trainer who specializes in helping job seekers gain control of their careers in today's competitive economic and technology climates. He presents keynotes, trainings and breakout sessions around the country for students, career advisors, consortiums and professional organizations.

Customer Reviews

Top Customer Reviews

Format: Paperback Vine Customer Review of Free Product ( What's this? )
This book is most useful to people who meet the following criteria:

1. Know what they want to do;
2. Are social media savvy and not already using social media for something entirely unrelated to work (e.g., a creative endeavor); and
3. Are looking for jobs in a large industry that makes use of HR departments and hiring managers.

Who this book is less useful for:

1. People searching for more than one kind of position;
2. Anyone uncomfortable with social media or the concept of personal branding; or
3. People who work in a small industry where everyone knows everyone, especially if they aren't new to the market.

I'm an over-50 professional and I work in a small industry. I was hoping this book would have some tips such as revising my resume and packaging my skills in a new and creative way for a different kind of position. And it does... sort of.

But really it's geared to people looking for specific jobs with large or unknown companies, especially ones that use recruiters and hiring managers who are actively searching for potential workers they don't already know or may have forgotten.

The advice also doesn't really work for someone who does more than one thing -- e.g., the ad exec who is looking for administrative assistant work to pay the bills while she looks for a "real" position. There's no advice for how to brand yourself for such a situation, one in which older workers who've been out of work for some time are increasingly finding themselves.

Some parts of the book were still really useful -- such as the section on updating a resume for online viewing.
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Format: Paperback Vine Customer Review of Free Product ( What's this? )
Of all the "for Dummies" guides I've read -- and I guess I'm enough of a dummy to have read several -- Joshua Waldman's "Job Searching with Social Media for Dummies" is one of the best. Waldman tackles his subject matter in a well-organized and understandable fashion, demonstrates a good understanding of what job-seekers need, and shows that he's been doing a very good job of keeping up with the latest aids the web has to offer.

Waldman's job search philosophy is relatively simple. Figure out who you are and how you want to present yourself to employers. Package yourself in a clear (and honest) fashion, and then get out your message using LinkedIn, Facebook, Twitter, a video resume, and/or your own blog. Enlist the help of friends. Don't neglect in-person networking or direct contact with employers, including voice or face-to-face informational interviews. Waldman gives extensive tips on each step.

Despite my 5-star review, I have major reservations about the book. There is very little in any of the self-help job search literature that is based on more than anecdotal evidence about what techniques are effective in locating and landing jobs. Real, scientific research is severely lacking. We know that real-life social networks are very important sources of both information and influence in the job search/hiring process.To the extent that you are able to build and maintain your social networks through social media, social media resources should be helpful. But that doesn't tell you whether LinkedIn is more effective than Facebook or Twitter, and it certainly doesn't tell you whether you're better off spending your 10 hours of free time this week blogging, working on your LinkedIn profile, cold-calling employers, or a combination of the three.
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Format: Paperback
This is a wonderful MODERN job searching book that coaches you along the "new" job search as technology and social media has changed the way we find work. It's great for anyone that is looking to change jobs or that is out of work and searching for a job, but as a recruiter I'm excited about the tips and updates that I can use in my search for candidates!

Here are a handful of things that stand out to me as very helpful and SUPER GOOD REASONS to own this book if you are a job seeker:

Strategy chapters--"help" or "self-help" books often give you a ton of assessments (which I HATE) or they tell you general ways to change or improve but they don't give you a road map to put those changes into action. Here, we have several strategy chapters to get you rolling along that are purposeful, not fluffy. The whole book is set up to be a reference guide so you can always flip to a section and create an immediate action plan. I especially like a small section in the very first chapter that helps you assess you "current reality" before you start your job search. It asks you 5 questions that help you decide where you are and what resources you already have that you can utilize before you jump online or dive into social media.

There's a chapter on how to create professional blog posts and how to maintain an active blog without taking too much time. This can be monumental in creating and maintaining your online brand/presence but it can be daunting when it seems time consuming.

There are two different sections on how to build an online resume, which is different from a paper resume, and it recommends sites/tools to do so.
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