Juergen Schremmp and the Making of an Auto Dynasty [Hardcover]

Jurgen Grasslin (Author)

Book Description

Publication Date: December 10, 1999

This text takes a look at Jurgen Schrempp, the man who led Daimler-Benz through a painful, though successful turnaround, and who will become co-chairman of Daimler-Chrysler with Robert Eaton. It looks at the strategies and management style of a business mogul poised to be one of the central players in the global economy of the 21st century.

Product Details

• Hardcover: 256 pages
• Publisher: McGraw-Hill Companies; First Edition edition (December 10, 1999)
• Language: English
• ISBN-10: 0071351329
• ISBN-13: 978-0071351324
• Product Dimensions: 9.3 x 6.3 x 1.2 inches
• Shipping Weight: 1.2 pounds
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #4,732,505 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

9 of 9 people found the following review helpful:

4.0 out of 5 stars Jurgen Schrempp's DaimlerChrysler, July 9, 2000

By A Customer

This review is from: Juergen Schremmp and the Making of an Auto Dynasty (Hardcover)

Here is an excellent book on the man who heads DaimlerChrysler. The book tracks his systematic rise from an apprentice at DaimlerChrysler to its CEO. The book gives an excellent insight into the experiences, hard work and the lucky breaks that shaped the future of Schrempp.

The book is very informative but at times one feels that the continuity from one chapter to another is rather disjointed. While the book is packed with annecdotes and insights it lacks the page turning ability of the other book on DaimlerChrysler by Bill Vlasic.