You know it when you see it. It's the moment on your favorite TV show when a new character is introduced, the romantic leads share their passionate embrace, or the whole gang takes a trip to Tahiti. In that moment you know the show has lost its magic, has begun the long, painful slide to the TV graveyard - the show has jumped the shark. But it's not just TV shows - anything and anyone can jump the shark. "Jump the Shark" has come to mean the precise moment when things go bad - terribly, irrevocably bad. Based on jumptheshark.com, the website that receives more than 4 million page views a month and the source of the phrase the New York Times calls "the pop culture phrase of the year," Jump The Shark is a riotous compendium of the rises - and, more important, the falls - of our most famous contemporary pop icons. Jump The Shark catalogs those priceless moments when the magic vanishes, the ratings go south, and the mighty become the fallen. The shark-infested pages of the Jump The Shark 2004 Calendar will leave readers in stitches and wondering where the insidious fin will pop up next.
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