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Kaplan Careers In Communications and Entertainment [Paperback]

Leonard Mogel (Author)
5.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

January 7, 2000
Succeed in the Communications and Entertainment Industries.

Find out what it takes to create your career in:

"Advertising
Book Publishing Radio
Movies Magazine Publishing
Newspaper Publishing
New Media Television
Public Relations
Special Effects"



Product Details

  • Paperback: 384 pages
  • Publisher: Kaplan (January 7, 2000)
  • Language: English
  • ISBN-10: 0684870177
  • ISBN-13: 978-0684870175
  • Product Dimensions: 10.7 x 8.1 x 0.9 inches
  • Shipping Weight: 1.9 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #930,747 in Books (See Top 100 in Books)

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Average Customer Review
5.0 out of 5 stars (1 customer review)
 
 
 
 
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Most Helpful Customer Reviews

23 of 23 people found the following review helpful:
5.0 out of 5 stars Excellent resource, January 13, 2000
By 
Mary Becelia (Fredericksburg VA) - See all my reviews
This review is from: Kaplan Careers In Communications and Entertainment (Paperback)
I purchased this book for the college career center where I work. As is my practice, when I have time, I glanced through it when it arrived. I have to say that this book is actually hard to put down. Now I may be biased, having been an English major with an interest in the communications field at one time, but I think that most people would agree that this book is well-done. Not only is it informative, but it is well-laid out, with "Career Tips" in boxes, numerous graphics and handy lists of suggestions (eg: "Twenty Tips on How to Break into Publishing."

I would recommend this for any career resource library, as well as for any individual, especially college-educated or college-bound, who is interested in an entertainment or communications career.

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Inside This Book (learn more)
First Sentence:
In March 1997 in Manhattan-a city in Northeast Kansas with a population of 32,000-a major celebration was covered by local and national media. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
master control engineer, affiliate compensation, transmitter engineer, cast breakdown, local sales manager, circulation director, specific job assignments, advertising salesperson, rep firms, editorial assignments, member stations, radio sales, publishing techniques, broadcast group
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Los Angeles, United States, San Francisco, Publishers Weekly, Associated Press, Advertising Age, Jurassic Park, Warner Bros, World War, Entertainment Weekly, Sports Illustrated, Dow Jones, Super Bowl, Toy Story, World Wide Web, Random House, Time Warner, World Online, Digital Domain, Madison Avenue, San Diego, Steven Spielberg, Ted Turner, Writer's Digest Books
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