Kellogg's Rice Krispies Gluten Free Cereal, Whole Grain Brown Rice, 12-Ounce Boxes (Pack of 4)

by Rice Krispies

• Pack of four, 12-ounce, total of 48-ounce
• Kellogg's Rice Krispies Gluten Free Whole Grain Brown Rice Cereal 12 Ounce Box (Pack of 4)
• Toasted Brown Rice Cereal
• 100% Whole Grain; 31G Or More Per Serving.
• Gluten Free; Kosher

Product Description

Amazon.com

As the first crisped rice cereal, Kellogg’s® Rice Krispies® has been bringing families together in the kitchen for over 80 years. Whether it’s in a bowl with milk, or mixed into a ready-made snack, the magic and wonder of childhood can be found in every bite of the “cereal that talks.”

A gluten-free option with the same beloved sound
After hearing from so many gluten-free families, we’re happy to bring you Rice Krispies® Gluten Free cereal, made with brown rice. Now your kids can enjoy a bowlful for breakfast, and they won’t miss out on the timeless taste of homemade Rice Krispies Treats® marshmallow squares.

A goodie loved for generations goes gluten-free
Rice Krispies® Gluten Free with Brown Rice makes it possible for kids with gluten intolerance to enjoy Rice Krispies Treats® marshmallow squares. Whip up this recipe together for a beloved snack the whole family can enjoy.

Gluten-Free Treats™
Using new Rice Krispies® Gluten Free cereal, gluten-free marshmallows and margarine, now you and your kids can enjoy the timeless taste of everyone’s favorite ooey-gooey goodie.

About Kellogg
Kellogg Company is a leading producer of cereal and convenience foods--a company you can rely on for great-tasting, high quality foods. Kellogg was founded in 1906, in Battle Creek, Michigan. For more than 100 years, innovation and their commitment to being the best has guided the company. From being the first company to offer premiums in cereal boxes to being the first to fortify the cereals, Kellogg has historically been a leader in industry, innovation, and marketing.

The founder, W.K. Kellogg, had a strong commitment to nutrition, health, and quality. His vision continues to drive improvement in the products and processes, with the goal of providing great-tasting, nutritious products that meet the most rigorous quality standards.

With more than 100 ready-to-eat cereals around the world, consumers count on Kellogg for great-tasting, convenient, and affordable choices that meet their nutrition needs.

What is in the Box
This is sold in a pack of four 12-ounce boxes

Product Description

Simply Delicious. Whole grain brown rice makes this cereal naturally gluten free, and the classic taste and crispy goodness is exactly what you expect from the original crisped rice cereal. Recipe: Make your Kellogg's® Rice Krispies Treats® gluten free. It's a tasty, gluten-free way to enjoy some of life's simple pleasures

Product Details

• Shipping Weight: 7.8 pounds (View shipping rates and policies)
• Shipping: Currently, item can be shipped only within the U.S.
• ASIN: B004XAPIOQ
• UPC: 038000550195
• Average Customer Review: 3.5 out of 5 stars  See all reviews (92 customer reviews)
• Amazon Best Sellers Rank: #1,060 in Grocery & Gourmet Food (See Top 100 in Grocery & Gourmet Food)
  • #45 in Grocery & Gourmet Food > Breakfast Foods > Cereals

Most Helpful Customer Reviews

179 of 218 people found the following review helpful

1.0 out of 5 stars It was a good idea but they ruined it by adding BHT! June 16, 2011

By J. Lucas

My son has autism and is allergic to gluten among other things. I was so excited to see that Rice Krispies had come out with a Gluten Free version until I read the ingredients. BHT is NOT healthy! It is an ingredient in jet fuels, rubber, petroleum products, electrical transformer oil, and embalming fluid. The MSDS (Material Safety Data Sheet) for BHT says the following: Do NOT let this chemical enter the environment. Combustible. Ingestion causes Abdominal pain. Confusion. Dizziness. Nausea. Vomiting. The substance may have effects on the liver. The substance is harmful to aquatic organisms. When Chex went gluten-free, they did the same thing. Yes, taking out the gluten is healthy, but adding BHT is not! I would have loved to have been able to buy my son "normal" cereal, with cute characters on the front. He would have loved it, but in the autism community, we are trying to get the toxins out of our kids, not put them in. I will continue to be a Erewhon Twice Rice Cereal customer. At over $4 per box, the price is steep, but I know the only ingredients my son is ingesting are organic brown rice, organic brown rice syrup, honey, and sea salt and he loves it. Shame on Kellogg's for putting BHT in our children's cereals!

21 of 24 people found the following review helpful

5.0 out of 5 stars Just as I remember! June 4, 2011

By A. Hopkins

Amazon Verified Purchase

These taste just like the Rice Krispies I remember as a kid!! I cannot even express my joy in being able to make AND eat Rice Krispie treats with my children. It is a tradition that many take for granted, unless you can't have gluten. These Rice Krispies still provide the "snap, crackle, pop" like the original version but don't contain gluten. I think I need to start a weekly delivery via subscribe and save. They make me feel normal. :)

10 of 12 people found the following review helpful

2.0 out of 5 stars Nice Try, but.... June 23, 2011

By Nicole Brown

Amazon Verified Purchase

I was thrilled to see Kellogg's coming out with a gluten free version of Rice Krispies...that is until I saw that they were going to be made with brown rice. That is the absolute first mistake. They should have just followed suit with the way General Mills altered all of their Chex cereals and replaced the malt with molasses. I decided to give these a try just for giggles. Well I can say that I am very disappointed and I now have four boxes of Rice Krispies that are going to waste. The texture is just like all of the other brown rice cereals out there -- hard and burnt-tasting. Kellogg's, you can't be using brown rice to make Rice Krispies, it just doesn't work! I have yet to try these in Rice Krispie treats, lets hope the marshmallows and butter mask the flavor. The texture is nice for a few minutes until the milk gets to them but then its like eating paste. With the evolution of gluten free foods it is so much easier to get gluten free versions of traditional favorites to taste like the original. Gluten free consumers are no longer willing to lower their standards -- PLEASE Kellogg's, take a cue from General Mills and make this cereal gluten free without changing the recipe entirely!

Update: I tried making Rice Krispie treats. I was sure to add extra marshmallows to mask the toasted flavor. They were pretty decent I will say but I'm still disappointed that I now have 4 boxes of cereal to make Rice Krispie treats with, hopefully I can use the boxes before they expire.