I bought one of these for my mother for the holidays. Her cell phone was always on the kitchen counter, with a big jumbled mess of cord following it. With this cell phone holder, you just plug your cord into the outlet through the hole, wrap the excess cord around the middle of the holder, and place your phone on the phone rest. It's cute, simple and organized! My one issue is that it does slide a bit on the rest, but not much. I believe it is because this is a universal holder, and because it's plastic and doesn't have a perfect grip surface. But, it still works, and she gets compliments on it all the time. I'm purchasing another one for my grandmother!