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Kings of Madison Avenue: The Unofficial Guide to Mad Men
 
 
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Kings of Madison Avenue: The Unofficial Guide to Mad Men [Paperback]

Jesse McLean (Author)
4.4 out of 5 stars  See all reviews (7 customer reviews)

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Book Description

September 1, 2009

Reveling in the consumerist decadence of AMC’s infamous advertising house Sterling Cooper, this complementary volume to the groundbreaking series Mad Men provides behind-the-scenes revelations, episode guides, cast biographies, and rich sidebar content, including “How to Party Like the Mad Men.” Delving beneath the glitz and glamour to highlight the workings of a sophisticated modern classic, this definitive fan guide also offers fascinating sociological context and cultural analysis. The details of historical ad campaigns that are woven into the show’s storylines are provided—such as Volkswagen Beetle’s landmark “Think Small” campaign, the Nixon/Kennedy presidential push, and the creation of Lucky Strike’s “It’s toasted” slogan. This is the ultimate guide to a series that has been praised by the New York Times, Time magazine, and USA Today.


Frequently Bought Together

Kings of Madison Avenue: The Unofficial Guide to Mad Men + Mad Men Unbuttoned: A Romp Through 1960s America + Mad Men and Philosophy: Nothing Is as It Seems (The Blackwell Philosophy and Pop Culture Series)
Price For All Three: $36.97

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  • Mad Men Unbuttoned: A Romp Through 1960s America $11.55

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Editorial Reviews

Review

"Goes beyond a detailed episode guide (though it has that, too) with discussions on the cultural, social and political influences that inform the show's characters and plotlines."  —CTV.ca



"[McLean's] enthusiasm is evident in the prose, which is both witty and informed . . . For new viewers of Mad Men, this is a good primer for the show. But for fans, it's a book that will ultimately sell itself."  —Scene Magazine

About the Author

Jesse McLean has written television and film criticism for popmatters.com, movie industry op-ed pieces for Suite101.com, and numerous humor articles for Yankee Pot Roast. He lives in Toronto, Ontario.

Product Details

  • Paperback: 200 pages
  • Publisher: ECW Press (September 1, 2009)
  • Language: English
  • ISBN-10: 1550228870
  • ISBN-13: 978-1550228878
  • Product Dimensions: 9.6 x 6.8 x 0.5 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #411,102 in Books (See Top 100 in Books)

 

Customer Reviews

7 Reviews
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Average Customer Review
4.4 out of 5 stars (7 customer reviews)
 
 
 
 
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27 of 28 people found the following review helpful:
5.0 out of 5 stars Like Mad Men, this "Unofficial" guide is Thought-Provoking and Talk-Generating, December 19, 2009
This review is from: Kings of Madison Avenue: The Unofficial Guide to Mad Men (Paperback)
"Unofficial" guides are a mixed lot--their success depends on the writer's creativity and ability to find--and nerve to reveal--nuggets of juicy information. A major fan of Mad Men and '60s culture, I opened Mr. McLean's book with an open mind. But there was no need to be anxious--it's a fast, fun, and fact-filled compendium of the show's first two seasons that is as particular with detail as the show is. He covers its origin, cultural and social influence, plots, personalities (with photos), use of NYC landmarks, spirits consumed, historical references, and much more. It's official: this guide is the perfect supplement to a superior show.
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7 of 7 people found the following review helpful:
5.0 out of 5 stars Not a "sit down and read" but rather a reference guide, August 6, 2010
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This review is from: Kings of Madison Avenue: The Unofficial Guide to Mad Men (Paperback)
This book is great! I bought it initially thinking it would be a book to sit and read but in fact, it is a great episode companion. Read it before you watch the old episode and check back later to find what you missed. The cultural references are so helpful and he really has a great eye for detail.
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5 of 5 people found the following review helpful:
5.0 out of 5 stars A great, insightful read for big Mad Men fans, August 10, 2010
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This review is from: Kings of Madison Avenue: The Unofficial Guide to Mad Men (Paperback)
I'm one of those Mad Men fans that have watched every episode in the series thus far multiple times - maybe even dozens. I notice new details each and every time, no matter how subtle. If you're the kind of fan that loves the series that much and admires all the details, this is a fun read. It delves into interesting cultural, era and landmark-specific aspects, giving you a broader appreciation for not only what was going on in the episode, but what's gone into making an episode. From learning about the actors themselves, to things that have influenced Matt Weiner to famous authors and books of the time, you'll walk away even more satisfied with everything you've enjoyed and - if you're like me - want to relive those episodes another time or two.
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