Product DetailsColor: Empire Red
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From the Manufacturer
The Artisan mixer's strong 325-watt motor delivers the power to handle the heaviest mixtures, and mix large batches easily.
The 5-quart polished stainless steel bowl with ergonomic handle is big enough to handle large batches of heavy mixtures. Its ergonomically designed handle is contoured to fit the hand and makes lifting the bowl more comfortable.
Unique Mixing Action
The beater spins clockwise as the shaft spins counter clockwise; moving the beater to 67 different points around the bowl. This unique mixing action creates a thorough blend of ingredients and eliminates the need to rotate the bowl.

Multiple Speeds
10 speeds allow the user to select the right speed for the mixing job; from very high to very slow stir. It's easy to select the precise speed needed for a perfect mix.
Versatile Accessories
The flat beater, dough hook, and the professional wire whip add to the versatility of the mixer. The flat beater is the ideal accessory for mixing normal to heavy batters. From cake mixes to firm cookie dough, the flat beater mixes quickly and thoroughly.
The dough hook mixes and kneads yeast dough, saving both time and the effort of hand-kneading. The wire whip incorporates the maximum amount of air in whipped mixtures for fluffier whipped cream and angel food cakes.
All attachments are solidly constructed, and attach easily to the stand mixer.

Easy Clean Up
The pouring shield fits around the top of the bowl and prevents ingredient splash-out. The chute makes it convenient and easy to add ingredients.
The tilt-back mixer head allows for easy access to bowl and beaters. A lock lever holds the mixer head securely in place and the bowl fastens tightly to the base.
Optional Attachments
Optional attachments (sold separately) complete the package to make cooking a pleasure. From citrus juicer to sausage stuffer, KitchenAid stand mixers can handle just about any job in the kitchen.
-----> This may help some of you - I read a review somewhere in which the reviewer gave this mixer a poor rating because it left dry ingredients in the bottom of the bowl - read the instruction booklet, people. It clearly states that if this occurs (or if the attachments scrape the bowl), there is an adjustment screw that raises or lowers the mixing assembly. I had to slightly lower mine and it now incorporates everything into the mix. The KitchenAid mixers are well worth the money....or you can keep buying junk mixers every couple years...the choice is yours.
The pouring shield makes it easy to dump ingredients in, and not get them poofed back in your face! I occasionally whip up batches of decorator's cake icing, which requires 2 pounds of confectioner's sugar. On my old mixer, everything within a 1-yard radius of the mixer would be covered in with a layer of sugar. Not any more. The pouring sheild keeps the mess contained to the bowl and the underside of the mixer head. I wanted a mixer with a tilt-up head instead of the bowl-lift mechanism on other KitchenAid models. It's designed well so that tilting the head back doesn't even knock the pouring shield off with the beater.
I make a lot of focaccia bread, and mave always hated the 10 minutes of hand kneading. So I dumped the dough in my kitchen aid and ran it at the lowest speed with the dough hook. It came out beautifully. Not sure how I ever lived without this.
The only problem is that with the black model, it ends up looking a little streaky if you just wipe it down with a sponge. Be sure to wipe it dry, too! My boyfriend, the cuisinally challenged, put the regular beater attachment through the dishwasher, and it came out with some sort of powdery-looking deposits all over it. Working on getting that cleaned off.
Overall, I would highly recommend the Artisan mixer.
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