This clever and insightful book reveals the depth and breadth of high moral character and competence in the corporate world. The good news is that the corporate world, by and large, is in good shape. The bad news is that the bad apples number enough to make the rest of us vulnerable to their whims. A Knights Code of Business is one of the first books to arrive in the aftermath of high profiles disasters such as Enron and WorldCom. It presents both the misadventures that befall corporations, as well as guidance to help upcoming managers achieve high moral character and competence in the corporate world. Its a fun and insightful read. The lessons discussed come from the authors 20+ years of experience, stories contributed by nearly two dozen other business professionals all across America, and the new survey of marketing executives.
Gene Del Vecchio is a longtime entertainment researcher, writer, and the president of his own consulting firm in Valencia, California. He has helped entertainment giants create, develop, and market blockbuster entertainment for over 30 years. He has researched and consulted on well over a hundred TV shows, films, and franchise-based product lines from toys to apparel.
He's the author of six books, the latest being Creating Blockbusters! which details key principles that lead to blockbuster success in films, TV shows and books. Gene is also the author of two fantasy novels for young adults; The Pearl of Anton which received a Starred Review in Booklist and The Sword of Anton which received the Young Adult Choice Award by the International Reading Association. His clients over the years have included The Walt Disney Company, Paramount Pictures, Starz, PBS Kids Sprout, Mattel, MGA Entertainment, Nestle, Kraft Foods, Procter & Gamble, and more.
