|
|||||||||||||||||||||||||||||||||||
|
1 Review
|
Average Customer Review
Share your thoughts with other customers
Create your own review
|
|
Most Helpful First | Newest First
|
|
2 of 2 people found the following review helpful:
5.0 out of 5 stars
The best Marketing book i've ever read,
By Jyde (Seattle Wa) - See all my reviews
Amazon Verified Purchase(What's this?)
This review is from: KnowThis: Marketing Basics (Paperback)
While preparing for my Marketing Graduate exam i stumbled onto Paul Christ Book "Know this: Marketing Basics"
Oh boy i was so glad i did because i had great grades for my exams as a result of reading the content of this book. With this book content, I was able to easily grasp the fundamentals of marketing quickly, mind you i come from Software Engineering background with no prior knowledge on anything about marketing. As someone in academia, Very few people have impressed me with their ability to break complex subject into simple terms, Paul has done just that and i'm highly impressed by him. Bottom line: If you really want to save yourself some precious time, stress and get to the core fundamentals of marketing in short order. GET THIS BOOK!!! I highly recommend it Hopefully this helps Jyde |
|
Most Helpful First | Newest First
|
|
KnowThis: Marketing Basics by Paul Christ (Paperback - September 6, 2008)
Used & New from: $13.25
| |
| ||
