Customer Reviews

Knowledge@Wharton on Building Corporate Value

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2 star:		(3)
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If you're impressed with platitudes, by all means read this book. It's amazing how obvious some of the recommendations are. "Target profitable customers, and avoid unprofitable ones." "Form a consistent corporate strategy, and stick to it -- until, of course, the time comes to abandon it, and then abandon it." Wow. Deep stuff.

If the authors had spent more time explaining how to know when to change strategies, rather than focusing on hindsight, this book could have been powerful. It's a shame, really. Singh and Clemons have published much deeper research in strategy and MIS journals. Knowledge@Wharton is free to subscribe to, and quite interesting, but there's no need to pay for two-year-old stuff.

This book was extremely weak, basically, it just lacked substance. The author's wrote in extremely high level business/technologies terms that yield almost zero insight.

I definitely don't recommend this book unless you are looking for a VERY fluffy high level overview of how technology can transform an organization.

I should of read the other reviews before buying this book. There is nothing in it. Big text, lots of space and a few interesting stories, but no real useful information. I'm returning the book and getting my money back. Wharton should be ashamed to lend their good name to such a shallow book.

This is one of the best book on information-based strategies. Book does an excellent job in brining new and old economy together.