The name ‘LEGO’ is an abbreviation of the two Danish words “leg godt”, meaning “play well”. It’s our name and it’s our ideal.
The LEGO Group was founded in 1932 by Ole Kirk Christiansen. The Company has passed from father to son and remains a family owned business even today: Owned by Kjeld Kirk Kristiansen, a grandchild of the founder.
It has come a long way over the past almost 80 years – from a small carpenter’s workshop to a modern, global enterprise.
The LEGO Group is a privately held company based in Billund, Denmark. The company is still owned by the Kirk Kristiansen family who founded it in 1932.
The LEGO Group is engaged in the development of children’s creativity through playing and learning and it is this core philosophy that is built into every LEGO brand watch and clock.
The masters of spinjitzu are here! LEGO has created these iconic watches tied to the popular LEGO series, Ninjago™! Each watch comes with multi-colored, interchangeable links and an easy-to-read watch face that is not only exciting but also comfortable and durable. These LEGO watches comes with accessories, which offer plenty of design possibilities. Kids can add links and bezels links to build their own unique watch.