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The LIFE Pocket Guide to Digital Photography Paperback – October 9, 2012

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Editorial Reviews

About the Author

The editors at LIFE vigorously carry on the traditions of excellence in photography, in journalism, and in telling the story of our country and our world, which began with the founding of LIFE magazine in 1936 by editor and publisher Henry R. Luce. They have published books on a broad range of subjects, including New York Times best-sellers ONE NATION, LIFE Picture Puzzle, The American Journey of Barack Obama, and The Royal Wedding of Prince William and Kate Middleton.
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Product Details

  • Paperback: 160 pages
  • Publisher: Life (October 9, 2012)
  • Language: English
  • ISBN-10: 1603209352
  • ISBN-13: 978-1603209359
  • Product Dimensions: 5.2 x 0.5 x 7 inches
  • Shipping Weight: 3.2 ounces
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (25 customer reviews)
  • Amazon Best Sellers Rank: #1,197,656 in Books (See Top 100 in Books)

More About the Author

Joe McNally is an internationally acclaimed American photographer and long-time photojournalist. From 1994 until 1998, he was LIFE magazine's staff photographer, the first one in 23 years. His most well known series is the "Faces of Ground Zero -- Portraits of the Heroes of September 11th", a collection of 246 giant Polaroid portraits shot in the Moby C Studio near Ground Zero in a three-week period shortly after 9/11. A large group of these historic, compelling life-size (9' x 4') photos were exhibited in seven cities in 2002, seen by almost a million people. The exhibit and the book, printed by LIFE, helped raise approximately $2 million for the 9/11-relief effort. This collection is considered by many museum and art professionals to be the most significant artistic endeavor to evolve to date from the 9/11 tragedy.

Some of McNally's other renowned photographic series include, "The Future of Flying," a 32-page cover story for National Geographic, published in December 2003, commemorating the centennial observance of the Wright Brothers' flight. Joe is a 20 year contributor to National Geographic, and this story was the first all digital shoot for the magazine. This issue was a National Magazine Award Finalist, and one of the magazine's most popular covers. He has shot cover stories for Sports Illustrated, Time, Newsweek, Geo, Fortune, New York, Business Week, LIFE and Men's Journal, among others.

McNally's advertising, marketing and promotional work includes FedEx, Nikon, Sony, Land's End, General Electric, MetLife, Bogen, Adidas, Kelby Media Group, Wildlife Conservation Society, and American Ballet Theatre.

In 2008, McNally published his critically acclaimed, award winning book, The Moment It Clicks, which has been touted as, "one foot on the coffee table and one foot in the classroom."

In 2009, McNally published his newest, much anticipated book, The Hotshoe Diaries. Just like its predecessor, it immediately cracked Amazon's top ten list of best sellers, within the first week of publication.

Joe McNally is known internationally for his ability to produce technically and logistically complex assignments with expert use of color and light. As part of his teaching activities, he conducts numerous workshops around the world.

Customer Reviews

Most Helpful Customer Reviews

7 of 7 people found the following review helpful By MerlinDE on December 23, 2012
Format: Kindle Edition Verified Purchase
The book is great. Is also own the paperback (German) edition and I really love it. The book is a MacNally at his best. Starting with basics, always keeping the reader interested by adding good real life stories. He knows how to write photography books. This is a must for every beginner.

Now for the bad part. The Kindle edition is one of the worst I ever had. From my devices (Kindle Keyboard, Paperwhite, iPhone, iPad, Mac) it only works on the I-devices. Bummer! And when it works, it only is some kind of PDF without any reflow or adaption to the device. To be honest, this is not an ebook. This is just some pre-layouted pages transferred as images.

Just buy another edition of this great book!
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5 of 5 people found the following review helpful By Scott Burkett on December 27, 2012
Format: Kindle Edition Verified Purchase
While this book is aimed primarily at those new to digital photography, the tips, coupled with the fantastic LIFE magazine photography are a good refresher for anyone, regardless of skill level.
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5 of 5 people found the following review helpful By Pilkie1 on September 7, 2013
Format: Kindle Edition Verified Purchase
The book is great; however, I have the keyboard Kindle and it loaded right up. But I cannot get it to open on my iPhone 4S or iPad2 to view the color photos. Very disappointed.
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2 of 2 people found the following review helpful By Mike on December 5, 2012
Format: Paperback Verified Purchase
I was looking for a book to take along on a business trip and wanted something smaller than a full size book. This book was terrific for the trip. While many photography books almost need a camera to follow along, this book is so well written that it can stand by itself delivering both knowledge and enjoyment. I spent four days in hotels, enjoyed the read, and couldn't wait to get home and explore what I'd learned with my camera. I'm a long time film shooter who's just learning to adjust to the digital world - I still think is ASA and not ISO. This was money well spent.
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1 of 1 people found the following review helpful By Y. L on January 8, 2015
Format: Kindle Edition Verified Purchase
The book is not compatible with IOS Kindle application, kindle cloud reader or kindle for PC. On these devices, the book cannot be loaded and displayed correctly. From other reader's experience, it is not even compatible with all kindle devices. However, the description of the book still shows it is compatible with all kindle readers including cloud and ios applications. It took me over 1 hour, three calls with multiple Amazon support to confirm this book cannot work with any of devices. Very disappointed. This book shall not even be published on Amazon.
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1 of 1 people found the following review helpful By David Barth on December 23, 2012
Format: Kindle Edition Verified Purchase
The authors know how to relate to others. I felt as if we were working photo shoots as a team. Nothing too technical, just common sense discussions. New information is presented as working material to be applied to the image being sought. There is a feeling of ease permeating through the entire book. Too often photography books include pressures such as schedules, deadlines, cost over-runs, etc. These guys excluded "business" of photography.
The reader is included in discussions concerning all phases of capturing images. Photos are fun could be a subtitle.
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I already had the full size version of this book, and Joe McNally is amazing to learn from. If I were teaching an introductory class in Photography, the LARGER edition would be my textbook of choice. But ... shrinking it down,it just loses toooo much. Easier to carry around, but that's not the primary benefit of this book (as opposed to a travel photography guide).
P.S. Amazon -- the envelope you shipped it in got beat up in the mail, and the book came with a torn spine.
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Very good. Covers all the basics of photography and some. Aimed at the beginner but also useful for those with some experience. Very good tips from someone who has a vast experience as a professional photographer.
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