What's your sign? The world's best logo designs Everybody knows that brand identity is key. A good logo can glamorize just about anything, so it comes as no surprise that logo design is a crucial step in the development of a product or service. This exhaustive guide brings together diverse logos from over 30 countries, organized into chapters by theme, such as media, retailers, events, regions, service and agencies. A full index provided at the end of the book lists each logo's company, designer, and designer's website. Also included is a case study section, concentrating on logo application and development. No graphic designer can do without this book, and anyone who's interested in design will appreciate this diverse compendium of visual ideas. As scientist Linus Paulin once said, ?In order to come up with one good idea, you must have lots of ideas.?
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About the Author
Julius Wiedemann was born and raised in Brazil. After studying graphic design and marketing, he moved to Japan, where he worked in Tokyo as art editor for digital and design magazines. Since joining TASCHEN in Cologne, he has been building up TASCHEN's digital and media collection with titles such as Digital Beauties, TASCHEN's 1000 Favorite Websites, and Illustration Now!.
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Most Helpful Customer Reviews
5.0 out of 5 stars
Awesome for Reference,
By Shaun Crump Design (Kutztown, PA) - See all my reviews
This review is from: LOGO Design (Midi Series) (Paperback)
This book is great as a reference book. It easily sorts the logos and has tons of samples. They have a thing for a couple of companies, one being toki-doki. This book is awesome for anyone of any design experience for idea reference. If you're looking to learn about how-to, then pass on this book.
5.0 out of 5 stars
looking for logos?? you will find tons in here!!!,
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Amazon Verified Purchase(What's this?)
This review is from: LOGO Design (Midi Series) (Paperback)
Great book, tons of logos!!! same as the volume 2!
If you get this one, better get the volume 2. The only thing that is missing here and it would make this book perfect is a cd with all the samples in it! Besides that is a great guide for those who are looking for ideas to design a logo, as a graphic designer I can tell you that you will love this book! For those who live in Santiago-Chile, do not buy this book on the local libraries it will cost you more than the double of the price! And don't worry about paying extra money when you get it, I din't pay a single extra peso. GREAT PURCHASE! And what can I say about amazon... you do always draw a smile on my face! First time that I buy a book here, it won't be the last one! :D Will be waiting for the volume 3!!! ;)
5.0 out of 5 stars
Ótimo!,
By
This review is from: LOGO Design (Midi Series) (Paperback)
Gostei muito do livro, repleto de logos, várias de escritórios aqui do Brasil. ADOREI. Recomendo.
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