Logo is the story of Nick McKinley, a logo designer and estranged son of network television president, Mac McKinley. As a favor, Mac asks Nick to come to his midtown Manhattan office to develop a logo for a secret venture. Nick reluctantly agrees. Yet from a seemingly random attack, it becomes obvious that Nick’s a marked man. While finding out who is after him...and falling in love with the beautiful corporate attorney Kenna Allen...he is framed for murder, fueled by a press corps that wants to follow a spoiled-rich-kid-gone-bad angle. Unsure of his allies, Nick fights many forces to save his reputation... and his life.
Logo: A "Mystery-by-Design" Series Book
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Book Description
Editorial Reviews
About the Author
Todd Rhoda is Managing Partner of one of Manhattan’s top design firms. In the course of a diverse 20-year career in all aspects of design, copywriting, web development, advertising and marketing, Todd has proven to be a skilled executive, a deft creative director and an adroit troubleshooter. Todd’s almost encyclopedic understanding of design, his writing ability and knowledge of complex programming and database systems make him very unique in the design community. He is a graduate of Indiana University.
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
5.0 out of 5 stars
Cure for Adult ADD,
This review is from: LOGO: A "Mystery-By-Design" Series Book (Paperback)
I'll start with a confession - I usually either get bored or fall asleep within 15 minutes of picking up a book - it's sad, and that's why I don't read as often as I should. BUT - there is so much in this book, so many interesting tidbits about NYC, fashion, interior design, movie and book quotes, sports references, and even non-fictional info about the world of design that it actually keeps my attention! Vivid imagery - I actually picture myself in the NYC design firm's office, or the huge Pharmaceutical company's Headquarters with its beautiful boardroom table and comfy swivel chairs. I admit I was skeptical when the book was recommended by a friend - how can a murder mystery in the logo design business seem real to life? (I'm one of those people who watched The Practice and said "now THAT would never happen" and ruined it for everyone else..) It's amazing, but it works in this novel! The setting is perfect, and the characters are totally believable. Give it a shot - I'm only half-way through and actually look forward to going to bed early to continue reading, rather than watching 15 different channels of television while vacuuming and bathing the dog! Fully entertaining, I can't imagine one reader who would not find it engaging! Linda N, Stratford CT
2 of 2 people found the following review helpful:
5.0 out of 5 stars
an excellent read,
By "jjabbott3" (Richardson, TX United States) - See all my reviews
This review is from: LOGO: A "Mystery-By-Design" Series Book (Paperback)
The author knows his stuff! He has put together a story that not only gives you the "feel" of that world but also adds that touch of mystery that keeps your interest keen to read more. There is more to this book than just another beach read. Let's watch for his next effort!!!!
2 of 3 people found the following review helpful:
4.0 out of 5 stars
Takes mystery into new territory!,
By A Customer
This review is from: LOGO: A "Mystery-By-Design" Series Book (Paperback)
This smart, fast-paced mystery sets itself apart with its unassuming hero, who just happens to be a first-rate logo designer. Being a designer myself, I love how the author incorporated insights into the fascinating world of graphic design. And I was inspired as the modest hero held his own against a world of corporate big-shots. This read has all the classic elements in a good mystery -- murder, greed, romance -- and you'll learn a few things about design along the way.
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