L'oreal LOreal Hair Expertise LOreal Everstrong Hydrate Hair Shampoo Rosemary

by L'Oreal

• Bio-ceramide complex
• 100% sulfate-free with natural botanicals and no harsh salts
• 100% vegan

Product Description

Size: Rosemary 8.5 oz

Amazon.com

For hair that needs extra strength, now there is haircare that’s so gentle, yet so strong. The new EverStrong Sulfate-Free Fortify System™ contains L’Oréal’s patented Bio-Ceramide complex, which strengthens hair after just one wash. EverStrong Hydrate Shampoo gently cleanses and nourishes dry hair to leave it strong and silky. Rich lather and natural aromatic properties from rosemary and juniper help energize and invigorate the senses.

How-to’s

Hair Treatments for Perfection

Protective treatments to strengthen and shine

Everyday perils like wind, sun, and styling tools can harm delicate tresses. Discover which treatments can help restore its health and strength, leaving you with beautiful hair in any situation.

Brave the Wild

Cold temperatures and wind can break hair, which in turn leads to frizz, static, and dullness. Heavy sun exposure dries out hair, weakening its overall strength and elasticity. Also, free radicals and pollution can damage hair cells. Hair treatments fight these environmental threats by hydrating hair and locking in moisture while bolstering hair strength. Vive Pro treatments are specifically formulated with polymers and advanced complexes that revitalize and protect hair and enhance its flexibility and vibrancy.

Triumph Over Styling Damage

Heated styling tools zap moisture, while overly enthusiastic brushing can wear away hair’s protective cuticles. Dyes, perms, and relaxers can also damage hair. To combat these harmful effects, choose treatments designed to smooth, strengthen, and moisturize hair, leaving it more manageable and beautiful. Treatments with styling polymers nourish hair while detangling, infusing shine, and adding body.

Support Your Effort

With all the shampooing, conditioning, and styling, why would anyone possibly need to do more? Because you’re already doing the work necessary for beautiful, healthy hair, adding weekly treatments to your routine will enhance all your efforts. Advanced complexes and other nourishing technologies take your hair to its optimum level of health for the most supple, lustrous, and beautiful locks that could never be achieved by just sticking to the basics.

See for Yourself

Discover how Vive Pro treatments can nourish, protect, and illuminate your locks, leaving you at your most radiant.
Vive Pro Color Vive Conditioning Treatment
Vive Pro Style & Body Infusing Conditioning Treatment
Vive Pro Smooth Intense Conditioning Treatment
Vive Pro Nutri Gloss Conditioning Treatment

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Sulfate-Free Hair Care

The beauty benefits of EverPure & EverStrong

Ever wonder why your new color fades so soon or why your hair loses its luster barely a day after a wash? Look no further than the label of your favorite shampoo. Sulfates, common detergents in hair care products, can strip color and essential oils leaving hair looking dull and prone to breakage. Here are some important facts every beauty addict should know.

Care for Your Color

Want to preserve that just-stepped-out-of-the-salon vibrant color? A sulfate-free hair care regimen is de rigueur. Sulfate-based products do more than cleanse your locks—they wash your shade down the drain. EverPure contains Anti-Fade System and UV filters that shield your color. This complete line of shampoos, conditioners and treatment products leaves hair soft, silky and ever-brilliant.

Maintain Hydration

Even if you don’t color your hair wind, humidity, pollution and styling products can weaken your locks and cause dryness and breakage. Sulfate-based shampoos and conditioners will only worsen the damage. EverStrong hair care is free of harsh chemicals. It contains an advanced Bio-Ceramide Complex which nourishes hair back to health while strengthening it after just one wash.

Lose Sulfates, Not Suds

All sulfate-free products are not created equal. Many shampoos that forego sulfates tend to be lacking in the lather department. Thanks to advanced technology, EverPure’s and EverStrong’s gentle formulas produce rich, luxurious foam infused with a refreshing botanical scent. Your hair—and your senses—will thank you!

Articles

Top 10 Hair Care Tips

Get picture-perfect hair

Tip 1

After shampoo and conditioning, be sure to rinse your hair thoroughly. Left-over product dulls hair.

Tip 2

Distributing conditioner through your hair with a wide-toothed comb will leave your hair shiny and tangle-free.

Tip 3

Apply conditioner from mid-lengths to ends. Conditioning your roots will weigh your hair down.

Tip 4

If your hair is really dry, deep-condition at home. Apply conditioner to clean, damp hair; slip on a plastic cap and let your hair absorb for 30 minutes.

Tip 5

Rubbing your hair with a towel when it’s wet can ruffle the cuticle and cause tangles, so gently squeeze out excess water.

Tip 6

Before blow drying, protect your hair with a styling product such as a conditioning milk, cream, or serum.

Tip 7

Move your blow dryer from roots to ends to avoid frizz and shredding your hair cuticles.

Tip 8

For smooth results, brush as you blow dry in the same direction. It will prevent your cuticle from roughing up.

Tip 9

Make sure your hair is thoroughly dry before styling with a flat iron or curling iron to avoid frizz.

Tip 10

For a fuller look, part or style your hair in the opposite direction.

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Be a Natural Beauty

Get-gorgeous lifestyle tips

The key to looking your best is taking care of yourself. Here are a few tips for getting naturally gorgeous--from the inside out.

Take H2O to Go

Water is essential. If you feel thirsty, you’re already dehydrated. On average, women are advised to drink about 2.5 liters a day, but depending on your level of activity or climate, you may need more. To increase your water intake, keep a bottle with you. You’ll reach for it more often and quickly reap the benefits. From promoting healthy skin to ridding your body of toxins and impurities, water helps keep you looking good and feeling great.

Slather on the Sunscreen

Skin needs protection from the sun’s rays. The UV index has reached scorching levels—and not just in the summer months—so be sure to wear sunscreen every day. For your face, opt for a lotion or foundation that features SPF 15 to help keep skin protected and wrinkle-free. Remember that SPF allows you to stay in the sun longer without burning, but too much sun exposure can still cause damage—even if you’re using SPF 50. So when in doubt, cover up.

Eat Your Greens

Raw fruits and vegetables are rich in vitamins and antioxidants, which benefit your body inside and out. If you’re feeling sleepy in the afternoon, reach for a green apple. It delivers a better boost than a cup of coffee, plus it provides a feeling of fullness without the heavy meal. To reduce bloating, try cucumbers. Just as they remove puffiness from around your eyes, they can nix bloating by filtering out excess water and sodium from your body. To improve your immune system, reach for tomatoes and pomegranates. They’re rich in antioxidants, and help to flush out toxins while keeping your immune system strong.

Catch Some Zzzzs

There’s a reason your mother called it beauty rest. Not getting enough sleep creates stress for the body, which shows up on your face. The recommended amount of sleep for adults is eight hours. You can increase the possibility of getting a good night’s rest by going to sleep at the same time every night. This creates a rhythm for your body to follow. With proper rest, you’ll not only maintain a healthy appearance, but also improve your memory and alertness during the day.

Innovations & Ingredients

Science Behind the Beauty

EverStrong Fortifying products are 100% vegan and sulfate-free, containing naturally derived cleansing ingredients with no harsh sulfates or salts. Our patented Bio-Ceramide complex strengthens and conditions hair after just one wash.

INGREDIENTS

AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, SODIUM LAURYL SULFOACETATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAUROYL SARCOSINATE, COCAMIDOPROPYL BETAINE, GLYCOL DISTEARATE, GLYCERETH-26, DECYL GLUCOSIDE, PARFUM / FRAGRANCE, PPG-5-CETETH-20, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, AMODIMETHICONE, POLYQUATERNIUM-7, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, POLYQUATERNIUM-10, METHYLPARABEN, CARBOMER, C11-15 PARETH-7, BENZYL SALICYLATE, HEXYL CINNAMAL, GLYCERIN, TRIDECETH-12, LAURETH-9, LINALOOL, TOCOPHEROL, LIMONENE, C12-13 PARETH-23, C12-13 PARETH-3, 2-OLEAMIDO-1,3-OCTADECANEDIOL, BENZYL ALCOHOL, JUNIPERUS COMMUNIS OIL / JUNIPERUS COMMUNIS FRUIT OIL, METHYLCHLOROISOTHIAZOLINONE, ROSMARINUS OFFICINALIS LEAF OIL / ROSEMARY LEAF OIL, METHYLISOTHIAZOLINONE, SODIUM HYDROXIDE, CITRIC ACID

Product Description

Introducing formulas so gentle, yet so strengthening. Free of harsh sulfates, the EverStrong Sulfate-Free Fortify System contains our patented bio-ceramide complex, which strengthens the hair fiber after just one use, helping it resist breakage. A rich lather and natural aromatic properties from rosemary and mint help energize and invigorate the senses.

Product Details

• Product Dimensions: 1.8 x 3 x 8.6 inches ; 8.5 ounces
• Shipping Weight: 8.8 ounces (View shipping rates and policies)
• Shipping: Currently, item can be shipped only within the U.S.
• Origin: USA
• ASIN: B002PBEDFK
• UPC: 071249175446
• Average Customer Review: 4.1 out of 5 stars  See all reviews (87 customer reviews)
• Amazon Best Sellers Rank: #616 in Beauty (See Top 100 in Beauty)
  • #24 in Health & Personal Care > Personal Care > Hair Care > Shampoos
• Discontinued by manufacturer: Yes

Most Helpful Customer Reviews

22 of 23 people found the following review helpful

4.0 out of 5 stars Great, but careful with keratin-treated hair March 23, 2011

By Nicole

Size Name:Rosemary 8.5 oz|Amazon Verified Purchase

I have keratin-treated hair, and I purchased this shampoo because it is sulfate-free. The trouble with other sulfate-free shampoos is that there's hardly any lather (if at all), but this one produces a fine, luxurious lather that is very satisfying. However, I noticed right away that it was breaking down the keratin faster than my regular no-lather sulfate-free shampoo. After a few washes, the difference was very noticeable. It doesn't make any sense, because there's nothing in it that would degrade the keratin, but that's what happened... So anyone out there with keratin-treated hair should think twice. Otherwise, I'd highly recommend this as a sulfate-free shampoo.

18 of 19 people found the following review helpful

5.0 out of 5 stars In love with this great-smelling shampoo July 1, 2011

By redhedhs VINE™ VOICE

Size Name:Rosemary 8.5 oz

I'm an early 30s something natural redhead who occasionally gets a color glaze (non permanent) or two a year to boost the color. I switched to this shampoo after a friend recommended it (I'm FAR too cheap for salon brands of gentle shampoo, so I was using Organix Hydrating Teatree Mint Shampoo 13 fl oz (384.5 ml)). I was shocked at how great it has been. First, I didn't want to spend the few dollars more on this shampoo, so I got the Rite Aid brand knockoff of this product, right next to it on the shelf. It smelled great and was nice, and I used the entire bottle happily. However, I've been wedded to the same silicone-filled conditioner for my naturally curly hair, which I blow out straight every day (Herbal Essesnces None of Your Frizzness Smoothing Conditioner By Clairol, 10.17 Ounce), pretty much since the moment it came out on the market. I go through a bottle of it every three weeks, because I coat my hair with it.

Last month, decided to take the plunge and get both the non-knock-off shampoo AND the moisturizing conditioner. Holy bejesus is it making an amazing difference. My hair is soft, smells awesome, and shows almost no frizzies. I do notice that I occasionally have to put on a silicone product to smooth it after a blowout, but that's to be expected with hair as long as mine and in an area of the country with seriously fluctuating weather. However, most of the time I can do a blowout and just use a dot of PureOlogy Shine Max 2.5 Oz and I'm good to go. One of the best things I've noticed is how great my scalp feels - no itchiness, no tightness, and less breakouts on my forehead under my bangs. Even though this shampoo and conditioner combo are on the pricier side for me (given the product size, especially), I'm hooked. It's really extending the length of my salon glazes, which are not cheap. And I go through less of it than the relatively thinner, cheaper conditioners like Herbal Essences. I also work out almost every night of the week, so this combo is gentle enough to let me wash my hair every night, but also gives me no product build up or greasiness for the times on the weekend when I skip shampooing. Lastly, if you've been to a smoky bar or generally around cigarettes, this is the only shampoo I've ever used that can get that cigarette smoke smell out.

The reason I am switching from the generic brand of this shampoo to the branded product is really the smell. Rite Aid's product just does NOT get that amazing herbal/Rosemary scent quite right, and it is heavenly. For me, that's totally worth the extra few bucks, and if you order from Amazon, that price difference is far smaller.

Two (enthusiastic) thumbs up from me.

28 of 32 people found the following review helpful

5.0 out of 5 stars Wonderful Results April 25, 2010

By M. Malone

Size Name:Rosemary 8.5 oz

My hair has been damaged from highlighting and I was growing tired of the time it took to comb out the tangled mess it became after shampooing and conditioning. It was stressful. I was seriously thinking of cutting my hair short to get rid of all the damage. Then I saw this in the drug store and bought the shampoo and conditioner. The shampoo left my hair in such great condition that I ran out and bought the overnight and weekly treatment. Last night I used the overnight treatment for the first time and just after shampooing it out, the comb ran right through the damaged strands. Plus, it smells great. I can not believe how much of an improvement I have seen already and I have not even had these products for a whole week.