Lanchester Theory [Paperback]

Dr. T. Onoda (Author)

Book Description

Publication Date: May 30, 1999

We are pleased to publish the English language edition of Dr. Onoda's seminal work on the mathematical derivation of the Lanchester strategy of sales and marketing.

Dr. Onoda has woven this theory from diverse areas of game theory, ecology, probability, calculus and a rigorous mathematical derivation of all key Lanchester strategy concepts.

Includes details from Battle of Iwo Jima, Politics, Opec as well as sales and marketing examples.

Editorial Reviews

Review

Dr. Onoda's Lanchester Theory: Science to win the competition, brings all the basic principles and theories that form the calculus and statistics of the Lanchester Laws together in a single volume. Although reading this book requires some special knowledge of mathematics, I strongly recommend it as a required textbook for the study of lanchester. I would like to express my deepest praises to Dr. Onoda for his hard work over so many years. -- Dr. Nobuo Taoka, author of Lanchester Strategy Volume 1

Language Notes

Text: English (translation)
Original Language: Japanese

See all Editorial Reviews

Product Details

• Paperback: 302 pages
• Publisher: Lanchester Pr Inc (May 30, 1999)
• Language: English
• ISBN-10: 1573210153
• ISBN-13: 978-1573210157
• Product Dimensions: 8.2 x 6.8 x 0.8 inches
• Shipping Weight: 1.3 pounds (View shipping rates and policies)
• Amazon Best Sellers Rank: #2,296,501 in Books (See Top 100 in Books)

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