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Edward de Bono has had faculty appointments at the universities of Oxford, London, Cambridge, and Harvard. He is widely regarded as the leading authority in the direct teaching of thinking as a skill. He originated the concept of lateral thinking and developed formal techniques for deliberate creative thinking. He has written sixty-two books, which have been translated into thirty-seven languages, has made two television series, and there are more than 4,000,000 references to his work on the Internet.
Although strategies to adopt lateral thinking are suggested throughout the book, I found it very repetitive.Published 3 months ago by Martin John Cook
Yet another winning book by De Bono. Since I have read his book on six thinking hats, I was never the same. Read morePublished 6 months ago by Vera Kolb
A must read for anyone who yearns to understand creative thinking… really.
I was introduced to this book at the College for Creative Studies and I still use it as... Read more
This will get you to thinking - HA! It helps organize and think in different ways. If you like to experiment, it gets you to look at things in different light. Read morePublished 10 months ago by Sterling
A good book that puts creativity in a theoretical context, and gives exercises for developing creative thinking abilities. It is a bit wordy and sometimes takes effort to read.Published 11 months ago by George Peter Stankevich
Dr. Edward de Bono coined the term "lateral thinking," and this is the book that explains what it is, how it works, and what it does in the realm of creative thinking. Read morePublished 11 months ago by Charlie Aukerman