Latino Spin and over one million other books are available for Amazon Kindle. Learn more
Qty:1
  • List Price: $85.00
  • Save: $8.50 (10%)
Only 1 left in stock (more on the way).
Ships from and sold by Amazon.com.
Gift-wrap available.
Latino Spin: Public Image... has been added to your Cart
+ $3.99 shipping
Used: Good | Details
Condition: :
Comment: Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
Sell yours for a Gift Card
We'll buy it for $2.25
Learn More
Trade in now
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Latino Spin: Public Image and the Whitewashing of Race Hardcover – October 1, 2008


See all 3 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Hardcover
"Please retry"
$76.50
$74.11 $44.26

Best Books of the Year
See the Best Books of 2014
Looking for something great to read? Browse our editors' picks for 2014's Best Books of the Year in fiction, nonfiction, mysteries, children's books, and much more.
$76.50 FREE Shipping. Only 1 left in stock (more on the way). Ships from and sold by Amazon.com. Gift-wrap available.

NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Hardcover: 224 pages
  • Publisher: NYU Press (October 1, 2008)
  • Language: English
  • ISBN-10: 0814720064
  • ISBN-13: 978-0814720066
  • Product Dimensions: 6 x 0.6 x 9 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #3,626,032 in Books (See Top 100 in Books)

Editorial Reviews

From Publishers Weekly

According to Dávila (Barrio Dreams), the huge and heterogeneous Latino population has been treated to facile and contradictory representations in the public sphere as both problem (immigrant) and opportunity (voters, consumers). Her invaluable scholarly treatment unearths the competing interests and race-inflected ideological tendencies behind characterizations of Latino political identity in the mainstream media. Those scholars, pollsters, marketers and policymakers hitching Latinos to an image of the American middle class have larger motivations and interests to satisfy, the more partisan of which use Latinos to narrow the permissible definition of the patriotic American in the first place. Obscured in pervasive media portraits of the equation-altering Latino vote is the fact that only 18% of Latinos went to the polls in 2004 and their relative lack of representation in government points to their overwhelming disenfranchisement. The image of the Latino middle class masks as much as it reveals, not least the embattled state of the American middle class as a whole. Latinos are indeed at the heart of the remaking of America, argues Dávila shrewdly, [b]ut not in the optimistic ways described by political pundits (Dec.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Paperback edition.

Review

”The finest, fiercest and most piercing of our public intellectuals . . . Dávila is a force of nature. In Latino Spin Dávila elegantly unravels the media driven sleight-of-hand that simultaneously celebrates an uber-American (and almost entirely manufactured) Latino middle class while demonizing recent Latino immigrants and the poor folks who resemble them. On a line by line, idea by idea basis Dávila is simply without peer, her scholarship essential to our understanding of our New America.”

-Junot Díaz,author of The Brief Wondrous Life of Oscar Wao and Drown

"Her invaluable scholarly treatment unearths the competing interests and race-inflected ideological tendencies behind characterizations of Latino political identity in the mainstream media."

-Publishers Weekly,

“A must read for students as well as a general public concerned with the future role of Latinos in U.S. society. Dávila also lays the foundation for understanding events that have occurred since the book’s publication.”-Journal of American Ethnic History,

"A wonderfully written book that cuts through the ‘spin’ often used to typecast the U.S.’s largest minority group. Offering a fresh and insightful take on race in America, Arlene Dávila addresses popular images of Latinos and shows us the limitations of both negative portrayals and the attempts to respond to them. In this tour de force, Dávila goes beyond simply describing bias to offer a transcendent vision of Latinos that challenges racism and captures the complexity of this diverse community."

-Mark Sawyer,author of Racial Politics in Post Revolutionary Cuba

”Arlene Dávila depicts the frenzied efforts of post-industrial America to corral more than 40 million diverse Latinos into a single homogenized market. Whether it’s peddling consumer goods, monetizing art and culture, engineering barrio land development, or shaping a new political voting bloc, Latino Spin brilliantly dissects Hispanic-American reality in the 21st century.”

-Juan Gonzalez,author of Harvest of Empire: A History of Latinos in America

Customer Reviews

4.0 out of 5 stars
5 star
0
4 star
1
3 star
0
2 star
0
1 star
0
See the customer review
Share your thoughts with other customers

Most Helpful Customer Reviews

0 of 6 people found the following review helpful By Sea Monster on March 28, 2010
Format: Paperback Verified Purchase
still reading -- using it for cultural studies research. good read up until now (chap 2!)
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

More About the Author

Discover books, learn about writers, read author blogs, and more.

Set up an Amazon Giveaway

Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more
Latino Spin: Public Image and the Whitewashing of Race
This item: Latino Spin: Public Image and the Whitewashing of Race
Price: $85.00 $76.50
Ships from and sold by Amazon.com