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Seeking Natural but Flawless? You've Just Found Your Match
on January 21, 2005
If you only want a hit of color and a natural, lightweight amount of coverage, this is the foundation for you. This tint can be worn alone but it's best over your existing moisturizer, especially if you have even a tiny bit of dryness (you don't want your skin to be drinking in makeup, do you?) This moisturizing formula will hydrate, soften, and impart a very healthy looking glow to the skin. Tinted Moisturizer is a great choice for women who want to look natural but still have a few things to cover because the look and feel are sheer and lightweight but it provides light to medium coverage. SPF 20 is a nice addition to help protect the skin from both UVB rays as well as some UVA rays.* On the scale of Laura Mercier's foundations, Tinted Moisturizer provides the lightest coverage. Yet despite being so lightweight in look and feel, Tinted Moisturizer is extremely long wearing, stays color true all day long (a boon to oily skins) and wears evenly.
More than just a makeup product, Laura's Tinted Moisturizer has a special "antioxidant vitamin complex that acts as a free radical scavenger to protect skin from even the most aggressive effects of the environment.* " Who hoo! Bonus!
Notes on shade choices:
Being that it is difficult to render color accurately on a computer for the purpose of color swatches, the following notes should help you select the appropriate shade of Tinted Moisturizer. If you already use one of Laura's foundations and know the color name, I made note of the approximate color of Tint you would likely use.
-VERY FAIR skin tones or those who use Laura's Foundation in colors Porcelain Ivory or Blush Ivory would use Tinted Moisturizer - PORCELAIN
-FAIR TO LIGHT skin tones or those who use Laura's foundation in the color Warm Ivory would use Tinted Moisturizer - NUDE
-LIGHT TO MEDIUM skin tones or those who use Laura's Foundation in colors Sunny Beige or Vanilla Beige would use Tinted Moisturizer - SAND
-MEDIUM skin with PINK TONES or those who use Laura's Foundation in colors Shell Beige or Vanilla Beige would use Tinted Moisturizer - FAWN (note-this is not super pink)
-MEDIUM skin tones or those who use Laura's Foundation in colors Golden Beige or Honey Beige would use Tinted Moisturizer - ALMOND
-MEDIUM to DARK skin tones or those who use Laura's Foundation in colors Suntan Beige or Sunset Beige would use Tinted Moisturizer - TAN
-DARKER skin tones or those who use Laura's Foundation in colors Toffee Bronze or Deep Bronze would use Tinted Moisturizer - WALNUT
It's quite normal to fall between two shades due to the infinite variety of skin tones and tan variations throughout the year. If this is the case for you, Laura recommends mixing those two shades together to get the perfect, custom match. Many of her clients do this. You'll only use about half the amount of each shade when you mix (therefore each tube lasts you twice as long) so over the space of a year you don't end up spending any more money on foundation than you would if you only purchased one color. Plus you get the bonus of precision matched color. Also, most of us tend to darken a bit in the summer and lighten up a bit in the winter at which point you'll have just the right shade at your fingertips. Another trick I like with Laura's Tinted Moisturizer is mixing a little of it with my oil-free foundation to get a slightly more natural looking finish or to slightly lighten or darken the color here as well.
Easy to Use:
Apply after skincare/moisturizer, using a downward motion with fingertips or a sponge. The downward blending motion helps to keep the foundation from getting under the very tiny, and nearly microscopic hairs we all grow on our faces. A sponge will help you apply the product more evenly than using your fingers. Laura makes a fantastic and machine washable version.
Tinted Moisturizer can be worn with or without Laura's famous, award winning, and best selling Foundation Primer underneath. An application of Foundation Primer first will naturally extend the wear of Tinted Moisturizer especially for oilier skins or all skins in warmer/humid months. If you prefer a soft/slightly moist finish, set the Tint with a small amount of Translucent Loose Powder by lightly tapping with the side of the Powder Brush. For a more matte finish, set Tinted Moisturizer with Translucent Loose Powder or Pressed Setting Powder (which provides more coverage than loose) using the Laura's wonderful and machine washable Powder Puff.
*While being SPF 20 (refers to UVB only), the active ingredients Laura uses in her Tinted Moisturizers do provide a small amount of UVA protection yet are not completely broad spectrum. All of Laura's daytime Moisturizers provide SPF 15 in the form of avobenzone (listed under the chemical name) which is fully UVB and UVA protective. As a professional, freelance makeup artist, this is my preferred route. UVA/UVB sunscreen in a foundation makes it much thicker and can give the color a slightly `off `or `whitish cast. UVA/UVB sunscreen also reflects light and this shows up in pictures as `ghost face' -- a horror for brides when they get their pictures back. Having sunscreen in your moisturizer won't have this same effect because you top it with foundation or powder which keeps the reflection at bay.