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Leadership Lessons of the U.S. Navy SEALS : Battle-Tested Strategies for Creating Successful Organizations and Inspiring Extraordinary Results Hardcover – December 11, 2002


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Product Details

  • Hardcover: 256 pages
  • Publisher: McGraw-Hill; 1 edition (December 11, 2002)
  • Language: English
  • ISBN-10: 0071408649
  • ISBN-13: 978-0071408646
  • Product Dimensions: 6.2 x 0.9 x 9.1 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (24 customer reviews)
  • Amazon Best Sellers Rank: #768,046 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

Leadership Lessons of the Navy SEALs provides you with hands-on, field-tested advice from authors with decades of experience in both business and combat. This straight-talking handbook shows you how the leadership and teambuilding techniques of the elite, no-nonsense Navy SEALs can help you forge a powerful and goal-driven workforce, one that is prepared to take on--and triumph over--every challenge. Here you'll discover how to create and manage small, skilled, and loyal teams that:

  • Conduct focused operations with a minimum of costly distractions
  • Quickly analyze situations to arrive at logical, effective decisions
  • Work with, instead of against, other team members, sharing victory and learning from defeat

Leadership Lessons of the Navy SEALs is filled with examples of how the SEALs have learned to operate effectively as a team. It discusses the necessity of giving each employee a specific and vital role; explains how you can acquire and keep essential team members without automatically resorting to pay increases; explores various methods you can use to expand or contract your workforce without taking on lethal business risk; and more.

While today's "Lean is better" mantra is great for businesses looking to control their costs, it can be excruciating for employees looking to stabilize and build their careers. Let Leadership Lessons of the Navy SEALs show you how to overcome this environment and instill confidence in each of your employees by creating, training, and leading teams designed to successfully carry out each phase of your company's long-term mission.

Leadership Secrets from the Navy's Elite Special Forces

"The SEALS are without doubt one of the highest-performing organizations on the planet. The secret ingredient is that every SEAL is a leader/teacher, engaged in continuous, interactive teaching and learning. This book . . . is a must read for all leaders."--Noel M. Tichy, Professor, University of Michigan Business School and author of The Cycle of Leadership

For nearly half a century, the legendary SEAL (Sea-Air-Land) organization has been creating strong, effective leaders who excel at developing remarkable teams and delivering extraordinary results. This elite group's unique approach to leadership, which has been successfully field-tested on grueling missions around the world, is just as useful in today's no-quarter business arena as it is on the battlefield. Built around firsthand examples from both the military and business worlds, this step-by-step success manual will show you how to:

  • Communicate objectives simply and forcefully
  • Build flexible, dynamic organizational structures
  • Gain the trust and loyalty of team members
  • Prevent bureaucracy within chains of command
  • Plan and prepare for crises

Enlist the Leadership Lessons of the Navy SEALs and transform your workplace from a group of disconnected individuals into a confident, goal-driven team.

About the Author

Jeff Cannon is the senior vice president of Draft Worldwide's Interactive Department in New York. He is a popular speaker and veteran of the advertising industry.

Lieutenant Commander Jon Cannon is a Navy SEAL with experience in Latin America, the Far East, Eastern Europe, the Persian Gulf, and Africa. Cannon has also worked to develop new product launch strategies in Europe and determine marketing strategies for companies in the Middle East.


More About the Author

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Customer Reviews

I recommend this book to any person who wants to be a good leader in any organization.
Steve L. Nunez
This book uses time-tested (and battle-tested), proven approaches to define your mission, build a winning team that people are proud to be part of, and kick butt!
Tim Bechtold
It's a great book, with solid advice, using the military and the Navy Seals as an example.
Eng Rui Pedro Cruz

Most Helpful Customer Reviews

15 of 15 people found the following review helpful By Matthew Dodd on December 31, 2003
Format: Hardcover
I chose to buy and read this book because one of its authors was a Navy SEAL, and it promised to highlight military leadership lessons from a SEAL perspective. I soon discovered an outstandingly balanced and informative organizational leadership book that took an honest military leadership perspective and effectively applied it directly and indirectly to civilian business environments. This real-world leadership book should appeal to any military-related person and anyone interested in better understanding the military and business leadership connection.
This book was written by a brother duo, one a successful corporate executive and the other an experienced SEAL officer. In their introduction, they accurately assessed what made the book stand apart from other leadership books I have read: "Be forewarned: This book does not pay homage to godlike CEOs, legendary generals, and other corporate cult figures. It is our view that masterful leadership and effective teams, not colorful mavericks, produce success...Every great leader has a great team above, around, and behind him or her...[The book is] a collection of lessons from SEAL training and SEAL operations that have been tested in the business world."
The book is broken down into six chapters (Setting Goals, Organization-Create Structure or Fight Alone, Leadership-The Hardest Easy Thing, The Thundering Herd, Building a Thundering Herd, and Now Maintain Your Momentum), with embedded lessons related to each chapter title. Each lesson starts with a SEAL mission (a SEAL team sea-story or experience) and ends with a suggested business take-away. The lessons stimulated thought and offered ideas for improving individual and organizational leadership.
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12 of 13 people found the following review helpful By Robert A. Drensek on March 17, 2004
Format: Hardcover Verified Purchase
I liked the book. I think it hit the mark for it's intended audience. The lessons learned from the school of hard knocks are clear, simple, direct; very military at the front lines. Each point is illustraged with a war story from both the civilian and military perspective. Being ex-military I liked the war stories.
The lessons are very useful, but like many books of its ilk, not new. The key lessons were learned and documented many years ago by the Greeks and Romans. I think the thing to keep in mind is that communication has not ocurred until both sides understand the message. In that line, I think this book does a very good job of describing key leadership traits and tools and introducing them to a new audience.
The book is organized by chapters, and key points and illustrations within each. There are contradictions in the points that are not brought up or discussed. I think this is true due to the nature of human interaction and its complexities, that a tool or technique works until it doesn't. The key is for the leader to recognized the difference. The book is weak here, but I also think that is something better learned from experience.
Some major take aways for me was the dicussion on organizational structure, the need to follow SOP, until there is a greater need to not, good leadership demands good followership, followers have major responsibilities towards their leaders (how and when to tell the boss the path we are following is wrong).
For me this is not new, but it is great to be reminded of these things. This book is not the best I have read on the topic, but very useful for the key insights form practical life and death experience.
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4 of 4 people found the following review helpful By Rolf Dobelli HALL OF FAME on June 11, 2004
Format: Hardcover
If you've declared war on your company's lackluster performance, this book will help you launch an all-out assault. Leadership Lessons of the Navy Seals demonstrates through the experiences of this elite military unit of Sea, Air and Land commandos that combat lessons can apply to the corporate world. The book provides examples of SEAL tactics and missions, along with their corporate applications, particularly in strong team building. Authors Jeff Cannon and Lt. Cmdr. Jon Cannon combine their experience in business and the U.S. Navy in a no-nonsense, practical guide. They zero in on setting goals and commanding your troops with deadly accuracy. While their problem-solving text gets straight to the point, it isn't novel and they repeat lessons under different titles. The book is a laundry list, a useful approach in allowing you to choose what you need. We found that the Cannons fire off a good how-to book for corporate strategists who want to develop battle plans for improving their teams and organizations.
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10 of 13 people found the following review helpful By Timothy J. Haraden on May 5, 2005
Format: Hardcover
This stuff is all pretty obvious and can be learned anywhere, not just in the environment of a SEAL team. We could have called this "Leadership Lessons of the Plastic Injection Molding Production Supervisors" or "Leadership Lessons of the Rental Car Management Trainees." Seriously. The SEAL stories were nice, but I was expecting some powerful lessons learned under the stressful conditions of special operations combat. The "how many officers does it take to put up a tent" example wasn't exactly the impactful example that I was looking for. I, too, was a naval officer and could generate better illustrations of these leadership and management skills from my mundane times on a surface ship. No need to slap the SEAL trident on the cover, though I guess it would sell more books.
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