Richard Marcinko's explosive #1 New York Times bestselling autobiography, Rogue Warrior, chronicled the wild, death-defying adventures of his thirty controversial years as a Navy commando and creator of the legendary SEAL TEAM SIX. Three blockbuster Rogue Warrior novels transformed classified information he could never reveal in nonfiction into blistering tales of international warfare and counterterrorism. Now, writing in the tradition of A Book of Five Rings by Miyamoto Musashi, Japan's greatest samurai, Marcinko blasts other self-help guides out of the water. In LEADERSHIP SECRETS OF THE ROGUE WARRIOR, he shows how anyone can apply the skills he has honed throughout his remarkable career to the challenges of business and everyday life.
In the raucous, no-holds-barred style for which he is famed, Marcinko uses examples from his own missions plus case studies of Fortune 500 companies and smaller businesses to clarify the leadership principles derived from his Ten Commandments of Special Warfare, including:
I shall punish thy bodies because the more thou sweatest in training, the less thou bleedest in combat.
American businesses are rediscovering that excellence and perfection are useful conceptual tools. The more you train, the more you will be prepared for Murphy's inevitable visits. Remember that your troops (employees) are your greatest asset; see to it that they are prepared for any contingency.
Thou shalt never assume.
Realize that no two people see the same situation the same way. Remember that all strategies, yours and your competitors', contain hidden or "working" assumptions -- identify and examine them. Respect other team members' views, for they may see hidden truths that you have missed.
Verily, thou art not paid for thy methods, but for thy results, by which meaneth thou shalt kill thine enemy by any means available before he killeth you.
Take risks to conquer new markets, create new products, or increase profits -- but do nothing that will compromise your character. Judgment and discretion are the hallmarks of a professional. Know yourself, and act accordingly. The success of a strategy is measured by results, but the character of an organization is measured by how it achieves them.
With rightful scorn for those who attempt to lead from "on high," Marcinko reveals the true nature of dynamic, gutsy, front-line leadership. As provocative, bold, and entertaining as the man himself, LEADERSHIP SECRETS OF THE ROGUE WARRIOR presents the simple -- but profound -- principles wrested from hard-earned experience that have made him an extraordinary success, both in and out of the military.
