The Lean Product Development Guidebook: Everything Your Design Team Needs to Improve Efficiency and Slash Time to Market [Spiral-bound]

Ronald Mascitelli (Author)

Book Description

Publication Date: November 1, 2006

The Lean Product Development Guidebook describes over two dozen powerful and practical methods for slashing development waste and improving resource utilization, spanning the full spectrum from inception to successful product launch. An integrated methodology for slashing time to market is presented, based on best in class practices gathered from Toyota Motor Company and many other leading firms. This book includes over 150 figures and diagrams, and is rich with real-world examples and step-by-step instructions. A comprehensive and immediately deployable approach to maximizing speed and profitability.

Editorial Reviews

About the Author

Ronald Mascitelli, PMP is a recognized leader in the development of advanced methods for new product development, with an emphasis on eliminating non-value-added waste, maximizing team productivity, and enhancing profitability. He currently presents his proprietary workshops and seminars internationally, and has created company-specific training programs for dozens of leading firms, including Boston Scientific, Lockheed-Martin, Boeing, Adidas Group, Parker-Hannifin, New Balance Athletic Shoes, Inc., Anderson Windows and Doors, L3 Communications, Goodrich Aerospace, Allen-Bradley, Raytheon Systems Company, and Applied Materials. Mr. Mascitelli served as both Senior Scientist and Director of Research and Development for Hughes Electronics and the Santa Barbara Research Center. His industry experience includes management of advanced technology development programs for the Department of Defense, the Defense Advanced Research Projects Agency, Lawrence Livermore Laboratory, NASA, the Army Night Vision Laboratory, and the Department of Energy. He also served as Program Manager and Technical Director on several Strategic Defense Initiative (SDI) programs, and numerous commercial development projects. Since founding Technology Perspectives in 1994, Mr. Mascitelli has published over twenty papers and technical articles in major journals, including the International Journal of Technology Management and The Journal of Product Innovation Management, and is a contributing author for IEEE s Technology Management Handbook. Mr. Mascitelli is the author of four books, including the critically acclaimed Building a Project-Driven Enterprise, and The Lean Design Guidebook.

Product Details

• Spiral-bound: 310 pages
• Publisher: Technology Perspectives; 1st edition (November 1, 2006)
• Language: English
• ISBN-10: 096626973X
• ISBN-13: 978-0966269734
• Product Dimensions: 11 x 8.9 x 0.8 inches
• Shipping Weight: 2 pounds (View shipping rates and policies)
• Average Customer Review: 4.9 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #86,738 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

3 of 4 people found the following review helpful:

5.0 out of 5 stars Enthusiastically recommended as an overview resource and guideline for design team managers everywhere., March 3, 2007

By 

Midwest Book Review (Oregon, WI USA) - See all my reviews

This review is from: The Lean Product Development Guidebook: Everything Your Design Team Needs to Improve Efficiency and Slash Time to Market (Spiral-bound)

Project management professional Ronald Mascitelli presents The Lean Product Development Guidebook: Everything Your Design Team Needs to Improve Efficiency and Slash Time-to-Market, a handbook written especially for design team managers in all business fields. The focus lies upon making the product development process "lean", thereby improving both its efficiency and its effectiveness. Chapters describe how to establish product design requirements, heighten the pace of project execution, and apply self-assessment tools to keep design paradigms operating at optimal levels. The Lean Product Development Guidebook is spiral-bound, able to lay flat or be folded over on itself for easy reference, and is written in plain terms, with numerous black-and-white charts and diagrams illustrating its principles. Enthusiastically recommended as an overview resource and guideline for design team managers everywhere.

3 of 4 people found the following review helpful:

4.0 out of 5 stars Very Practical Book, June 17, 2007

By 

D. Prairie - See all my reviews
(REAL NAME)   

This review is from: The Lean Product Development Guidebook: Everything Your Design Team Needs to Improve Efficiency and Slash Time to Market (Spiral-bound)

Ron has a very laid back writing style. You can tell that he has spent a considerable amount of time in the trenches and appreciates the amount of hard work and focus it takes for a successfull product development project. I would definately recomend this book for anyone serious about wanting to add tools to their product development toolbox.

2 of 3 people found the following review helpful:

5.0 out of 5 stars Slashing Development Time, April 26, 2007

By 

Norm Raffish - See all my reviews

This review is from: The Lean Product Development Guidebook: Everything Your Design Team Needs to Improve Efficiency and Slash Time to Market (Spiral-bound)

This is the author's second book on product development. The first one was focused primarily on cost reduction with some material about time-to-market. In this book his focus is primarily on reducing development time through focusing on the new development team processes. Ron offers some very practical advice, and a host of easy to use tools and aids that new product development teams can adapt very easily and quickly. Ron's writing style is that of a practitioner and therefore makes reading the material easy, and is made relevant to a real world environment.

His approach of adapting some traditional lean tools to the product development situation is novel. I found his version of Value Stream Mapping for example, for a basically creative process, very useful.

While this book stands on its own, if you have not read Ron's first book "The Lean Design Guidebook," doing so would give you holistic perspective on both the time and cost factors involved in the new product design process.