The Picture Book takes readers on a journey through our increasingly visual culture--a journey that asks us to consider how technological change has influenced the way we think, the way we see, and the way we communicate. The trend in mass media communication is toward the visual, and even our written language is becoming more and more visually driven. Nontext elements in this book showcase the latest ideas in sending clear messages without words--messages that can be understood universally, by everyone who can see, regardless of the language they speak.
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David Crow was a designer and art director before moving into academia. Today he is the head of the School of Design at Manchester Metropolitan University. His freelance clients included Rolling Stones Records, Virgin Records, Phonogram, and The Royal Shakespeare Company. He lives in Manchester, UK.
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Inside This Book
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First Sentence:
In Type, Sign, Symbol2, Adrian Frutiger suggests that there are essentially two main types of signs - pictorial and alphabetical. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
international picture language, analogue codes, phonetic signs Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, New Typography, Otto Neurath, Neville Brody, Malcolm Garrett, Marie Neurath, Adrian Frutiger, Future Books, The Television Age, Woman's Own, Isotype Institute, Peter Saville, Converging Technologies, Laurence King, The Influence of Television, The Story of Writing, Manning White, Boy George, Lewis Blackwell, Mass Culture, New Order, Paul Elliman, Rick Poynor, Second World War, United States New!
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
In Type, Sign, Symbol2, Adrian Frutiger suggests that there are essentially two main types of signs - pictorial and alphabetical. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
international picture language, analogue codes, phonetic signs Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, New Typography, Otto Neurath, Neville Brody, Malcolm Garrett, Marie Neurath, Adrian Frutiger, Future Books, The Television Age, Woman's Own, Isotype Institute, Peter Saville, Converging Technologies, Laurence King, The Influence of Television, The Story of Writing, Manning White, Boy George, Lewis Blackwell, Mass Culture, New Order, Paul Elliman, Rick Poynor, Second World War, United States New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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