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Legal Aspects of Managing Technology [Paperback]

Lee B. Burgunder
3.7 out of 5 stars  See all reviews (11 customer reviews)


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Legal Aspects of Managing Technology Legal Aspects of Managing Technology 3.7 out of 5 stars (11)
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Book Description

July 7, 2000 0324027206 978-0324027204 2nd
This book is designed for business people who need to learn about the legal aspects of managing technology. Its' general accessibility distinguishes this project from most, if not all, other books on the market. Current topics featured include patents, trade secrets, copyrights, trademarks, torts, contracts, and antitrust, but is not preoccupied with the law. Important insights are provided on how legal principles affect the strategic business decisions made by managers and inventors. Throughout the book, the author discusses a hypothetical technological invention and uses this as an example to explain the complexity of choices available to managers who want to protect their invention.


Editorial Reviews

Review

1. An Overview of the Technology Policy Environment in the United States. 2. The International Technology Policy Environment. 3. Fundamental Requirements for Patent Protection in the United States. 4. Obtaining and Defending Patent Rights in the United States and Globally. 5. Patent Protection for Computer Programs and Internet Business Methods. 6. Biotechnology: Patent Issues and Other Policy Matters. 7. Protection of Secret Information. 8. Fundamental Aspects of Copyright Protection. 9. Copyright Protection for Computer Programs and Digital Media. 10. Copyrights in Cyberspace. 11. Protecting Trademarks and Product Designs in International Markets. 12. Domain Names and Other Trademark Issues on the Internet. 13. Tort Liabilities for Physical and Economic Harms. 14. Intrusions on Privacy and Other Personal Rights. 15. Important Contract Issues for Technology Companies. 16. Antitrust and Anticompetitive Conduct. --This text refers to an alternate Paperback edition.

About the Author

Lee B. Burgunder is professor of law and public policy at California Polytechnic State University, where he has been teaching for 17 years. Professor Burgunder is recognized as a "Distinguished Teacher" at Cal Poly, and is a pioneer in developing technology law courses for undergraduate and graduate programs. He has published numerous articles on intellectual property and technology law issues, and serves as co-chair of the technology law section of the Academy of Legal Studies in Business. Professor Burgunder received his law degree and M.B.A. from Stanford University, and practiced law at Patton, Boggs in Washington, D.C., prior to entering academia.

Product Details

  • Series: Legals Aspects of Managing Technology
  • Paperback: 678 pages
  • Publisher: South-Western Pub; 2nd edition (July 7, 2000)
  • Language: English
  • ISBN-10: 0324027206
  • ISBN-13: 978-0324027204
  • Product Dimensions: 9.1 x 6.4 x 0.9 inches
  • Shipping Weight: 1.8 pounds
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (11 customer reviews)
  • Amazon Best Sellers Rank: #1,634,219 in Books (See Top 100 in Books)

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Customer Reviews

3.7 out of 5 stars
(11)
3.7 out of 5 stars
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Most Helpful Customer Reviews
5 of 6 people found the following review helpful
1.0 out of 5 stars Poorly Updated; Poorly Edited January 24, 2011
Format:Paperback
I purchased this book for a class, and so far I am very disappointed in this book. For being a recent edition, some of the information is very out of date. For example, the book references BountyQuest as a means of searching for prior art in patents, yet fails to realize that the BountyQuest website shut down in 2002 (remember, this edition of the book was (c) 2010). Also, I'm only 4 chapters in and I have already found some glaring spelling and editing errors in the book ("little" spelled "lilttle").

The text of the book is well-written and easy to understand, but better editing and updating would have made me a much more satisfied purchaser.

Update: Also found "Mastercard" spelled "Matercard." Whoops...
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2 of 2 people found the following review helpful
2.0 out of 5 stars Book is ok but kindle edition is pretty bad. February 10, 2013
By Joe
Format:Kindle Edition|Verified Purchase
The file is almost unreadable on my kindle because it will not aallow me to enlarge the font. Reading it on a computer is ok but a pain in the butt.
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1 of 1 people found the following review helpful
Format:Paperback|Verified Purchase
This book is the main text for the "Legal Issues in Technology" (SEIS 650) class I am taking this fall at the University of Saint Thomas, St. Paul, Minnesota.

It gives one a general overview of intellectual property rights from a technology perspective in the United States, and to some extent in the international space. In particular, one gets a basic understanding of key legal issues surrounding the protection of trade secrets, copyrights, patents, trademarks, and contractual rights pertaining to computer technology and the internet.

This is done through the study of several well written and summarized descriptions of past and current legal cases and decisions made in the United States court system, and also from the perspective of a hypothetical company CoolEdge that is the business of selling an exercise machine called Optimizer. One thing that is made very apparent is the constantly evolving nature of legal constructs and policies, and how they have had to continuously adapt along with changing aspects of technology in the United States and the rest of the world.

All of this covered in 14 chapters and 644 pages, plus two more online - which we did not cover in class. This is a general education book and very well meets it's goal of leaving the reader with an excellent understanding of the various legal issues raised by computer technology. Also with an awareness and need for everyone involved in high technology enterprises to keep abreast of developments in these areas as we continue going about meeting our business and societal goals. If there was something I did not like about the book, is that it did not have questions at the end of each chapter to test and improve one's grasp of concepts and issues discussed, or a list of further readings and references.
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1 of 1 people found the following review helpful
5.0 out of 5 stars IP for the business person January 29, 2008
By Marina
Format:Paperback
This is a great book for the non-lawyer. It explains not only IP law, but also the ramifications that these regulations can have to your business as a holder of IP.
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4.0 out of 5 stars Prepare for a full brain... December 13, 2006
Format:Paperback
A ravenous beastie, technology eats everything it touches. Our daily lives, the way we shop, how we communicate, our work habits, the way we entertain ourselves, and how we exist day by day have all irreversibly transmogrified in the maw of the computer and information age. Now we live like network packets, shooting from node to node with rarely a pause, gathering and transporting information. In degrees of busyness, we've outdone the bees. Such a tsunami of change has to impact the way we govern ourselves. And of course it does. Not even the law escapes technology.

Patents, copyrights, trademarks, trade secrets. Technology has chiseled into each one of these modes of intellectual property protection. But the issues remain complicated and hairy, and this book, with text thick as shag carpet, provides a detailed starting point for exploring the legal implications of technology.

After a thorough introduction to the United States' legal system, some 75 pages worth, the book dives into patent law. Any questions about the nature of patents such as cost, usefulness, novelty, nonobviousness, infringement, or validity receive apt treatment. The book even throws in an overview of the significant Patent Reform Act, not yet passed as of this writing. This Act promises to overhaul the United States patent system, potentially obsoleting some of the information presented. Concerning the patentability of computer programs, the whole drama gets laid out like an adventure tale. Computer programs didn't become patentable overnight. Some even doubted their eligibility for protection.

Trade secrets and their discontents, such as reverse engineering, receive a bulky chapter. These issues affect nearly all technology employees.
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1 of 2 people found the following review helpful
5.0 out of 5 stars Hot Field, Hot Book! October 29, 2000
By Karl
Format:Paperback
Call this book Release 2.0! It's a fine upgrade from Prof. Burgunder's prior release.
With the growth in the internet and the advent of business method patents, interest in patent, trademark and copyright issues has surged to new heights. Awareness and integration of these legal aspects into our management of technology is absolutely vital for the future.
I practice law. Specifically, I work on intellectual property matters. I am also building two websites. As a result, I am keen on staying on top of my field. Professor Burgunder's new treatise is an important addition to the literature in this field. He writes in an accessible manner: open to students, interested people and legal practitioners alike. In addition, the arrangement of the book is well thought-out: you don't have to read or study it from the first chapter. Depending on your familiarity with this field, you can select topics and areas to review or you can build a college course around the book.
I was also delighted to see that Dr. Burgunder has been intelligent in the use of a web site to keep the book current.
If you are interested in technology and legal issues, this is a great book to help you! I recommend it heartily.
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