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Less Clutter. Less Noise.: Beyond Bulletins, Brochures and Bake Sales Paperback – March 26, 2009


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Product Details

  • Paperback: 288 pages
  • Publisher: thirty:one press (March 26, 2009)
  • Language: English
  • ISBN-10: 0979589959
  • ISBN-13: 978-0979589959
  • Product Dimensions: 8.5 x 0.7 x 5.5 inches
  • Shipping Weight: 12 ounces
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (36 customer reviews)
  • Amazon Best Sellers Rank: #158,430 in Books (See Top 100 in Books)

Editorial Reviews

Review

"Meyer takes a candid look at the stupid barriers that prevent progress and explains how to tear them down. By reading this book, evangelists in churches, non-profits, and businesses can learn to connect with the head, heart, and gut of their customers and employees and then change the world." --Guy Kawasaki, author of Reality Check and co-founder of Alltop.com

"Practical, insightful, even breathtaking at times. If your communications are failing to communicate, this book is a fabulous place to start." --Seth Godin, author of Tribes

"The greatest message ought to be communicated in the most memorable ways. And, Kem Meyer will show you how to do it. This book is both inspirational and practical. A must read for those who care about communicating the message of Christ in the most compelling way possible." --Mark Batterson, Lead Pastor, National Community Church and Author of In a Pit with a Lion on a Snowy Day

About the Author

Kem used to think church was for out-of-touch people who just needed to "get a life." Now? She believes the local church is the hope of the world--it just needs some help. She believes it so much that after a 15-year career in corporate communications, Kem left the marketplace to join the staff team at Granger Community Church. As the church's Communications Director, Kem leads creative, information and technology teams to champion a clutter-free, cohesive and unified experience across departments and campuses.

While her faith is primary in her life and what drives her to achieve more, she doesn't believe in huddling inside church walls. She's an advocate for applying these same principles and insights in businesses, schools, not-for-profits or any organization struggling to find ways to get the word out and, simply, do better.

Join Kem on her blog: kemmeyer.com.


More About the Author

Kem Meyer is the Communications Director at Granger Community Church. She leads creative, technology and digital media teams to champion clarity and flow across departments and campuses. Her marketplace career spanned 15 years and involved roles in the advertising, business consulting, technology and global financial services fields before joining the staff team at Granger Community Church in 2002. She is a blogger, speaker and author.

Customer Reviews

I found this a very practical and easy to read guide to church communication/ marketing.
JMS
If you are a minister, church secretary, elder, deacon, active church member, anyone who needs to communicate effectively in ministry then this book is a must read.
Mitchell Skelton
For a while, I didn't think I was going to get anything new out of this book...and then I had my "aha" moment(s)!
patl123

Most Helpful Customer Reviews

16 of 16 people found the following review helpful By R. Wegner on March 26, 2009
Format: Paperback
By Michelle Wegner

Kem wrote this book brilliantly. She held a conversational style, yet unveiled truths about communicating my message that I had simply never thought of before. With almost every single page I turned, I could think of someone I knew whose business, website, or ministry would be tremendously impacted by putting into practice the things that Kem has to say about simplifying and streamlining .

You should read this book if:

you want to increase the power of your voice by simplifying your message.

you want others to hear what you have to say, but don't think you are being heard through the noise

you are a blogger, a ministry leader, a web-designer, or business owner.

The biggest take-away idea I got from Kem's book is this: Your voice will actually be louder and clearer if you clean away the clutter that surrounds what you are trying to say. "More" is not better-usually ever.

This book is really a pretty spiritual book in that it challenged me to think about who I am at my core, what my message is, and how I am going to convey it to others.

If this book were free, I would gather up as many as I could and hand them out to just about every business owner, web-designer, blogger, or ministry leader I know. Definitely worth anyone's time.
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13 of 15 people found the following review helpful By Tony Morgan on April 6, 2009
Format: Paperback
Here are four reasons why this book makes me smile:

1. I'm really proud of Kem. Not only because she's written this book, but because she's shaping how we communicate the Gospel more clearly in churches throughout the country.

2. I've watched Kem live out and lead through all the principles she writes about. She doesn't want you to change your message, but she will challenge you to deliver it differently.

3. Most churches are about more clutter and more noise especially when it comes to communications. I know churches of all shapes and sizes are going to benefit from this book.

4. It reminds me that Kem has my old snowblower. When I left Indiana for South Carolina, I walked my snowblower down the street to Kem's house. Now I have less clutter and less noise in my garage.

What if I told you there's a way to get more people to hear and respond to your message, and you can do it by spending less money? What if it created more time for you to focus on ministry? What if it made life easier for you and your team?

I know you. I've seen your church. I've seen your life. You need Less Clutter. Less Noise.
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3 of 3 people found the following review helpful By Mitchell Skelton on October 13, 2009
Format: Paperback Verified Purchase
The title for this book is, Less Clutter. Less Noise.: Beyond Bulletins, Brochures and Bake Sales It is authored by Kem Meyer, self styled as one who "used to think church was for out-of-touch people who just needed to "get a life." Now, after having left the business world, Kem is the Communications Director at Granger Community Church.

The main focus of this book is about how churches can be more effective in communicating to our members as well as to the world around us. You would think we would already be good at this, after all, as preachers it is our job to communicate! Realistically, we know that we fall short in this area and because of that our ministries suffer.

Ms. Meyer is a huge believer keeping things simple. At first I thought that her straightforward and practical style of communication was an effort at "dumbing down," actually, it is just the opposite. People are smart, people are also bombarded with tons of information on a daily basis, what about your message demands my attention? Here is a small sampling of Kem's minimalistic approach:

o The more elements you put on a page, the less important each element becomes.
o The more announcements you have from a platform, the less people hear. (I have always said the only announcement people hear is the one you didn't make. Think about it. Mitchell)
o The more brochures you add to the pile, the harder it is for people to find what they're looking for.
o Which communication vehicles in my church or organization are most effective and why? Which tools would not be missed if they were gone?
Read more ›
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6 of 7 people found the following review helpful By K. Kellogg on May 4, 2009
Format: Paperback
Kem Meyer has a way of saying things you are aware of, but don't know how to say. This book is a good read for any design or communications individual. While the book certainly deals with church marketing, the overall principles and themes are for anyone in communication. I highly recommend this book!
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2 of 2 people found the following review helpful By patl123 on June 5, 2009
Format: Paperback
Like the author, I also have a corporate communications background and am now working in ministry at a church. The first few chapters were not earth shattering for me (I get the "less is more" concept, but I know others need it broken down). For a while, I didn't think I was going to get anything new out of this book...and then I had my "aha" moment(s)!

I really connected with Kem when she acknowledged her weaknesses. Some of the things she said really challenged me on a personal basis.

I've been feeling very frustrated/discouraged lately. This book has helped me consider how other people view the work I'm trying to do and what I can do to change the negative perception.

This book is a quick, easy ready that packs quite a punch! Thank you for taking the time to write this.
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