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Showing 1-4 of 4 reviews(1 star). Show all reviews
on July 24, 2015
Fluff vanity book from a guilt-ridden wealthy guy without purpose. Sad. This company has passion, for product and profits, like all others. This was a gift as someone thought it had to do with the cover art . . .
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on May 4, 2014
I was very disappointed that I got a book that smelled like mildew and has obviously been in someone's damp basement. Even the pages seemed damped. Oh well, live & learn.
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on January 22, 2015
Did nothing for me.
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on June 27, 2007
If someone was to investigate the claims made in this book, there would be conflict. Patagonia is a corporation, like any other. Their main purpose is profit. Do they offer loads of color variations on their underwear for the environment, or because Yvon is a "reluctant businessman"? I doubt it.

They do contribute money to the environment. This is true. But where do you think this money comes from? Their employees are paid at the bottom of the scale, and their prices are at a premium. So shouldn't their employees be getting credit for these contributions instead of Yvon?

At best, this book is a manifesto of what a company could do, not what any company is currently. From what I've heard, The Management section in this book is nonsense. If anyone was to investigate the claims made in this book in detail, and make the authors prove what they claim, Patagonia would be caught with their $125 pants down, revealing their $35 underwear.
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