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"Practical, how-to guidance on how to build stronger nonprofit board leadership to gain a competitive edge. Leveraging Good Will defines the roadmap for success." --Suzanne Sutter, president, Things Remembered, Inc., and chair, Make a Wish Foundation of America
"At last, a book that illuminates the often murky intersection between not-for-profits and the business sector, much to the benefit of both--and to the reader." --Sheila Wellington, clinical professor of management, Stern/NYU School of Business
"Korngold’s Leveraging Good Will is a superb resource for any business that wants to enlist its workforce in improving our communities and country." --John M. Bridgeland, president and CEO, Civic Enterprises, LLC
Filled with illustrative examples and real-life success stories, Leveraging Good Will is an insider’s guide to what it takes for nonprofits to transform their organizations through partnerships with businesses. Step by step, the book outlines how to create a solid plan based on proven-in-practice techniques. It offers practical information and shows how to connect businesses and business volunteers who will:
This valuable book gives nonprofit leaders the confidence they need to leverage what they have to offer businesses—including increased visibility and good will in the community, enhanced credibility and corporate image, leadership development, and team-building—so they can attract and partner with businesses. In addition, the book offers invaluable advice on making the match work so that both businesses and nonprofits achieve their respective goals.