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Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements Paperback – May 1, 1995

ISBN-13: 978-1880559277 ISBN-10: 1880559277 Edition: Revised

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Product Details

  • Paperback: 128 pages
  • Publisher: Allworth Press; Revised edition (May 1, 1995)
  • Language: English
  • ISBN-10: 1880559277
  • ISBN-13: 978-1880559277
  • Product Dimensions: 9 x 5.9 x 0.4 inches
  • Shipping Weight: 7.2 ounces
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Best Sellers Rank: #318,857 in Books (See Top 100 in Books)

Editorial Reviews

Review

A handy little reference work for a burgeoning, relatively new business: the creation of licenced products -- Photo District News

For those looking to negotiate their way around the $66 billion dollar merchandising market, Licensing Art & Design is a definitive map. It points out the pitfalls and offers sound advice to achieve success. It's one of the best-selling titles on the Graphic Artists Guild Bookshelf -- Paul Basista, Executive Director, Graphic Artists Guild

Leland, an attorney experienced in representing graphic artists, provides plentiful information on how designers, illustrators, and fine artists can increase their income by licensing their creative work -- Publish

About the Author

Caryn R. Leland is an attorney practicing in Soho in New York City. Her clients include design studios, graphic designers, illustrators, architects, and fine artists. She has taught art law at the School of Visual Arts in New York and lectures frequently to groups of artists and attorneys on copyright and licensing.

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Customer Reviews

3.8 out of 5 stars
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Most Helpful Customer Reviews

14 of 14 people found the following review helpful By A Customer on August 5, 2003
Format: Paperback
Based upon the reviews here I didn't spring for this book but obtained it through interlibrary loan. I'm glad I didn't miss it!
As a potential licensor I found this book to go into exactly the amount of depth I need to understand licensing and to get started.
The section of protecting an idea and specifically what to if a company won't sign a non-disclosre is worth the cost of the book alone. Coming from publishing (I have 26 books out) this isn't an issue, but with designs I was concerned. Now I know how to deal with it.
Bottom line, this book is well worth the low Amazon price!
Jodie Davis
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7 of 7 people found the following review helpful By Spunky Brophy on November 17, 2008
Format: Paperback Verified Purchase
I am an art licensing agent, and I use this book, along with a few other references, on a regular basis. It could probably be updated, like a previous reviewer stated, but it is still very helpful when determining royalty rates. It is good for an artist just starting to license, as it's easy to follow and is a great introduction into licensing art.
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4 of 4 people found the following review helpful By P. J. Ryan on March 28, 2007
Format: Paperback
While this book was written in 1995, it still does a very good job of introducing the artist to the world of licensing, and is worth the purchase price. Pair it with Michael Woodward's book "Licensing Art 101", for a more complete picture of the industry.
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2 of 2 people found the following review helpful By Huang Mei-jung on May 3, 2010
Format: Paperback Verified Purchase
Not many legal jargons, easy to read guidebook for non-lawyers. As a practicing lawyer, I also like the book because it provides useful information not directly related to legal theory but practical tips for licensing (e.g. royalty negotiation). Will be great if more contract templates are provided.
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1 of 1 people found the following review helpful By Spunky Brophy on October 25, 2007
Format: Paperback Verified Purchase
There aren't many books out there for licensing art, or licensing, period. This is one of three books I use as a reference when negotiating licensing agreements for the artists I represent. It's very basic, yes, but helpful. I would like to see a follow up to this book for advanced licensors!
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4 of 6 people found the following review helpful By Video Monkey on March 23, 2006
Format: Paperback Verified Purchase
Despite a boom in licensing and totally new markets exploding for licensed artwork and design (especially with opportunities for American and European artists, designers and industrial designers now working directly with Chinese manufacturers), this old tome is unfortunately still one of the better books available for the creative/businessperson. This subject desperately needs revising and updating... hello? Caryn R. Leland? We need you!
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