Licensing Best Practices: Strategic, Territorial, and Technology Issues [Hardcover]

Robert Goldscheider (Editor), Alan H. Gordon (Editor)

Book Description

Publication Date: March 31, 2006 | ISBN-10: 0471740675 | ISBN-13: 978-0471740674 | Edition: 1

"The LESI Guide to Licensing Best Practices, to which I was proud to contribute, has found solid acceptance in the international licensing community. The new volume of Licensing Best Practices maintains this high standard. It was designed to be complementary to its predecessor and broadens the scope of the scholarship. Standing alone, Licensing Best Practices is a valuable source of contemporary information. In combination with The LESI Guide to Licensing Best Practices, we have a very valuable source of insights and practical knowledge."
—Heinz Goddar Partner Boehmert & Boehmert

"Few if any other intellectual property references lay the required geographic foundation for the scientific, business, and legal issues presented. Goldscheider and Gordon demonstrate that tech transfer occurs in a global arena. The book lives up to its title: Licensing Best Practices."
—James E. Malackowski President & CEO, Ocean Tomo, LLC past president, LES-USA & Canada

An invaluable complement to the field's acclaimed book on licensing best practices

Spanning the globe, from Scandinavia to Japan and Mexico to Korea, Licensing Best Practices provides a comprehensive and user-friendly resource for professionals in licensing and technology management. Featuring contributions from some of the most highly regarded LESI professionals, this definitive guide includes detailed discussions on some of the hottest topics in licensing, including:

• Licensing and Technology Transfer to China
• Software Licensing as a Driver of the Indian Economy
• Secrets of Successful Dealmaking in Asia
• Licensing in Scandinavia-Home of Entrepreneurial Inventors, Industrialists, and Philanthropists
• Global Innovation and Licensing Opportunities on the Internet
• Energy and Environment Driving Technology and Licensing
• Licensing Nanotechnology
• Assuring Royalty Compliance in High Technology Licensing
• Intellectual Property Allocation Strategies in Joint Ventures
• Applications of Game Theory to IP Royalty Negotiations

Editorial Reviews

Review

"The unique social science approach to legal principles was very effective and made the book not only easy to read, but very enjoyable." (Legal Information Alert, September 2006)

From the Inside Flap

The licensing discipline has steadily grown in importance since 1965, when the Licensing Executives Society (LES) was founded by ten Americans. During this time, licensing has evolved from a staff function performed by middle managers at relatively few technologically minded companies to robust operations of business of all sizes, universities, government agencies, and NGOs with a global focus, that frequently involved the most valuable assets owned by these proprietors. LES International (LESI), founded in 1974 as the coordinating body of all the national and regional LES Societies, has evolved in parallel into a dynamic professional organization, with over 14,000 members who operate vigorously in virtually every country of the world.

Licensing Best Practices contains accounts of experience and commentaries about the technical, industrial, and legal environments from a group of successful licensing executives and scientists who have freely volunteered to share their wisdom with their peers, both inside and outside LESI. Many of the writers have helped create the conditions described in their contributions to this book, adding to its relevance to readers. As an eclectic anthology, it covers a broad spectrum of interests.

The strategy of the editors was to provide a synergistic companion to its groundbreaking predecessor, The LESI Guide to Licensing Best Practices, the contents of which remain essentially accurate. This volume contains an entirely new collection of articles by many of the best and brightest thinkers and practitioners in contemporary licensing. The chapters are clearly written and entirely user-friendly.

The book is organized into three sections, Territorial Commentaries; Scientific Issues; and Business, Legal, and Professional Issues. The geographic areas in which important realities are examined include China, India, Korea, Japan (particularly its revitalization), other Asian countries, Mexico, and Scandinavia. Scientific issues addressed are the rapidly developing Internet, Energy and Environment, Biochemistry, Nanotechnology, and other cutting-edge technologies, as well as the physical analysis of sophisticated products. The Business, Legal, and Professional issues discussed include the challenges faced by a top multinational law firm, small companies, joint ventures, strategic alliances, Game Theory players, and examiners of performance inside license agreements.

Licensing Best Practices is designed to help generalists interested in technologically oriented businesses, as well as specialists with all kinds of expertise.

See all Editorial Reviews

Product Details

• Hardcover: 312 pages
• Publisher: Wiley; 1 edition (March 31, 2006)
• Language: English
• ISBN-10: 0471740675
• ISBN-13: 978-0471740674
• Product Dimensions: 7.3 x 1.2 x 10.3 inches
• Shipping Weight: 1.6 pounds (View shipping rates and policies)
• Amazon Best Sellers Rank: #1,742,839 in Books (See Top 100 in Books)